At the UEFA EURO 2024 Fan Zone at the Reichstag, I managed Lidl’s brand activation and marketing booth, serving approximately 800–1,200 visitors per day. My work spans live event production, brand activations and on-site operations across Germany and Europe.
For NVIDIA GTC, I oversaw Hall 7 inventory and staffing during the three-day event. I coordinated procurement, logistics, stakeholders and budgets, while handling operational troubleshooting.
I also designed and built an eight-metre-diameter outdoor timber workshop with Paul & Partner, creating the SketchUp design and project charter before completing construction on schedule. Earlier, I founded Soulsurf Experience and produced wellness camps, retreats and festivals in Portugal.

