Looking for a job

Paul Pl

@paulpl

Senior Product Analyst at Deggex who automated product reporting and built funnel dashboards connecting acquisition to repeat activity.

Thailand

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What I'm looking for

I'm open to Senior Product Analyst, Senior Data Analyst, and Product/Marketing Analytics roles in international and remote teams.

At Deggex, I built a unified product and marketing analytics layer for a mobile product spanning registration, onboarding, bookings, workouts and posts. Automated datasets and refreshable dashboards cut weekly reporting from one working day to 10–15 minutes of validation.

At Telega in, I introduced product and revenue analytics for an adtech marketplace, rebuilding dashboard logic across orders, placements and transactions. I also moved A/B testing toward decisions based on primary metrics, cohort splits, revenue impact and guardrails.

Across Sberbank, MTS Group and Jarvi Games, I worked on mortgage process measurement, SME customer lifecycle analytics and mobile RPG product analytics. I built frameworks for funnels, retention, monetization and game economy, and used SQL, Python and BI tools to make data more reusable and reliable.

Experience

Work history, roles, and key accomplishments

Current

Senior Product Analyst

Current

Deggex

Jan 2026 - Present (10 months)

Mobile Product Analytics & Growth Metrics Context: A mobile product covering registration, onboarding, profiles, bookings, workouts, posts and UTM acquisition. Analytics was fragmented across PostgreSQL, PostHog/HogQL, manual exports and inconsistent metric definitions. • Built a unified product and marketing analytics layer used by 8–12 stakeholders and 15–25 BI users across product, marketing

Senior Product Analyst

Telega in

May 2024 - Dec 2025 (1 year 7 months)

Marketplace Revenue, Experimentation & Product Metrics Context: An adtech marketplace with advertisers, publishers, Telegram/MAX channels, orders, advertising placements, self-service, enterprise and partner segments. • Introduced a unified product and revenue analytics layer for a marketplace processing RUB 300–500M GMV/month, 1M+ advertising placement rows and hundreds of thousands of orders.

Product Analyst

Sberbank

Mar 2023 - Apr 2024 (1 year 1 month)

Sber / Domclick — Process Analytics, Data Quality & Mortgage Product Metrics Context: Mortgage and real-estate workflows with multiple statuses, automated models, manual checks, SLAs, operational events and property-valuation pilots. • Made the property-valuation process measurable through regular metrics for automated approvals, manual reviews, report completion time, rejection reasons, model q

Product Marketing Analyst

MTS Group

Aug 2022 - Feb 2023 (6 months)

CVM, Lifecycle & SME Analytics • Moved CVM analytics for SME customers from campaign-by-channel reporting to lifecycle logic: onboarding → activation → growth → churn. • Segmented SME customers using transactional and activity data so communications matched each customer’s lifecycle stage. • Introduced regular CVM performance measurement using ROMI, CTR and conversion rate across channels, campai

Product Analyst

Jarvi Games

Dec 2020 - May 2022 (1 year 5 months)

Mobile RPG — FTUE, Monetization & Game Economy • Built an end-to-end product analytics framework covering onboarding, player progression, sessions, payments, offers, LiveOps events and in-game economy transactions. • Designed FTUE and activation funnels for tutorial progression, character creation and first-quest completion to identify onboarding friction and prioritize hypotheses. • Developed co

Intern, Product Analyst

EPITEC

Jun 2020 - Nov 2020 (5 months)

Product & Web Analytics Internship • Prepared SQL queries, analytical datasets and recurring reports for product and web analytics under senior analyst guidance. • Built dashboards in Google Data Studio and Tableau to analyze traffic sources, web funnels, product events and user behavior. • Developed a strong foundation in product analytics: problem framing, reproducible calculations, source-data