Open to opportunities

Paul Adegoke

@pauladegoke

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Brand & motion designer who drives engagement and sales through strategic campaigns and high-impact visuals.

Nigeria

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What I'm looking for

I’m looking to lead multi-channel brand and motion campaigns, collaborate cross-functionally, and use data-driven creative to improve engagement, app growth, and brand recognition—within a team that values strategy, feedback, and measurable impact.

I’m a creative and versatile Brand & Motion Designer with 6+ years of experience driving brand growth through impactful visuals, campaigns, and motion graphics.

I blend creativity with strategy to deliver measurable results, including boosting engagement by up to 30%, increasing app downloads by 40%, and improving brand recognition by 25%. I specialize in multi-channel storytelling, campaign optimization, and brand identity development across fintech, e-commerce, travel, and tech.

I’ve led integrated campaign work as a Design Lead and Motion Director, partnering with marketing teams and stakeholders to refine assets, align creative output with business strategy, and strengthen identity and customer loyalty.

I’m energized by end-to-end creative production—designing landing pages, ads, and branded assets, improving operational efficiency, and mentoring teams (including improving animation quality by 20%) so every project performs consistently across web, print, social, and OOH.

Experience

Work history, roles, and key accomplishments

Current

Midweight Graphic Designer/Motion

Current

Wonderwork / Pink Orange Media

Apr 2025 - Present (1 year 3 months)

Incorporated stakeholder feedback into design reviews to refine assets and meet campaign goals. Optimized multi-channel visuals and designed landing pages/ads that increased click-through rates by 18% and improved campaign conversions.

Motion Graphics Brand Identity Design Campaign Design Social Media Design Brand Strategy Creative Direction Landing Page Design Video Editing Typography Stakeholder Management Performance Optimization

Design Lead

Kalabash54 (Wakanow Group)

Jun 2024 - Apr 2025 (10 months)

Led integrated campaign design for fintech offerings, prioritizing top-performing travel destinations and optimizing creative using performance metrics. Revamped social media design to boost customer engagement by 30% and followers by 25%, and supported app-download growth from 15k to 25k (+40% projected).

Campaign Design Brand Identity Design Brand Strategy Social Media Design Campaign Optimization Analytical Thinking Stakeholder Management Project Management

Motion Designer/Video Editor/Digital

Konga Group

Apr 2022 - Jun 2024 (2 years 2 months)

Produced motion and video assets for campaigns tailored to different audiences and business needs. Maintained brand consistency across digital and offline channels, including OOH, and reduced OOH material delivery time from 1–2 days to under 2 hours.

Motion Graphics Video Editing Brand Identity Design Campaign Design OOH Brand Consistency Operational Efficiency

Freelance & Contract Roles

Nubeero

Jan 2019 - Nov 2023 (4 years 10 months)

Delivered end-to-end creative production for marketing rollouts, including print, OOH, social, and motion assets. Collaborated with clients to refine brand strategies and translate them into effective visual campaigns.

Brand Identity Design Brand Strategy OOH Social Media Design Print Design Motion Graphics Stakeholder Management

Freelance & Contract Roles

Folio Wallet

Jan 2019 - Nov 2023 (4 years 10 months)

Created marketing and promotional assets across print, OOH, social, and motion. Supported clients by translating brand strategy into consistent visuals across multiple touchpoints and campaign rollouts.

Brand Identity Design Brand Strategy OOH Social Media Design Print Design Motion Graphics Stakeholder Management

Freelance & Contract Roles

Hairsense

Jan 2019 - Nov 2023 (4 years 10 months)

Designed high-impact print materials and OOH advertising assets to support marketing and promotional initiatives. Produced brand identity and campaign visuals while ensuring consistency across digital and offline platforms.

Brand Identity Design Brand Strategy D OOH Advertising Social Media Design Print Design Motion Graphics Stakeholder Management

Multimedia Director

Poke

Jul 2021 - Mar 2022 (8 months)

Ensured brand consistency across 12+ campaigns by setting creative standards and leading development of campaign visuals aligned to business objectives. Mentored a team of 3 art directors and directed still and motion creative for integrated campaigns.

Creative Direction Brand Identity Design Campaign Design Motion Graphics Stakeholder Management Team Leadership Project Management

Lead Graphic Designer

Platinum Connect

May 2020 - Jun 2021 (1 year 1 month)

Partnered with strategists to align creative output with customer-centric initiatives, producing ATL/BTL materials that improved brand recognition by 15%. Co-authored retention strategies that increased customer loyalty and boosted retention by 25%, supporting promotional activities across print and digital.

Brand Strategy Campaign Design Print Design Stakeholder Management Project Management