Open to opportunities

Jacobs Shalom

@jacobsshalom

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Creative designer specializing in motion graphics and visual storytelling that drives conversions.

Nigeria

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What I'm looking for

I seek a role where I can lead creative direction and produce conversion-focused motion and video assets within collaborative, data-driven teams that value brand storytelling.

I am a creative designer with strong experience in motion graphics, video editing, and brand-driven visual storytelling. I have led design teams and produced high-performing ad creatives and short-form video assets that improved CPA benchmarks, drove a 65% increase in purchases, and supported significant revenue growth from organic and social channels.

I combine strategic thinking with hands-on production skills across tools like After Effects, Photoshop, Illustrator, Figma and Blender to deliver cohesive brand identities, campaign assets, and conversion-focused creatives. I thrive in remote and cross-functional teams and have led creative direction for clients and products, supporting large user bases and improving engagement through data-informed design.

Experience

Work history, roles, and key accomplishments

Current

Creative Designer

Current

Yamu Media

Feb 2025 - Present (8 months)

Designed ad creatives and short-form video assets for Meta and Google campaigns, contributing to the team’s first positive net profit and driving a 65% increase in purchases and 93% revenue growth from organic and social channels.

After Effects Filmora Motion Graphics Creating Short Videos Meta Ads Google Ads A B Testing

Video Editor & Creative Designer

DogConnectors

Apr 2024 - Apr 2025 (1 year)

Produced and edited UGC-style video ads for DTC pet brands, improving visual and audio quality across formats and creating short-form content that strengthened community engagement on TikTok and Instagram.

Video Editing Short Form Content Motion Graphics Audio Editing TikTok Instagram

Lead Designer

WonderWork

Nov 2023 - Feb 2025 (1 year 3 months)

Developed WonderWork’s visual identity and cohesive brand aesthetics across campaigns, delivering multimedia assets that enhanced audience connection and brand storytelling.

Brand Identity Art Direction Visual Storytelling Adobe Photoshop Illustrator Figma

Lead Designer

Pink Orange

May 2022 - Feb 2025 (2 years 9 months)

Directed design and creative production for education-sector clients including Bournemouth University and Berklee School of Music, producing marketing materials and website designs to support brand growth.

Creative Direction Campaign Visuals Web Design Project Management Figma Adobe Suite

Art Director

BuyPower

Jul 2021 - Dec 2022 (1 year 5 months)

Led creative direction for advertising and internal branding supporting a user base of over 500K, managed budgets and timelines, and contributed to ad campaigns that increased product visibility and user engagement by 15%.

Art Direction Brand Strategy Advertising Creative Leadership Budget Management