Paschal Onyenze
@paschalonyenze
Conversion Rate Optimization specialist driving measurable revenue growth for SaaS and e-commerce.
What I'm looking for
I am a Conversion Rate Optimization (CRO) specialist focused on diagnosing funnel inefficiencies and turning user behavior insights into measurable revenue growth for SaaS and e-commerce companies.
I design prioritized A/B testing roadmaps, align paid-traffic intent with landing page messaging, and optimize landing pages, CTAs, and funnels to increase conversions without raising ad spend.
I communicate results in clear business and financial terms for founders and executives, produce structured CRO reports and case studies, and deliver revenue-driven experimentation with a business-first mindset.
Experience
Work history, roles, and key accomplishments
Conversion Rate Optimization Specialist
Independent/Contract
Jan 2024 - Present (2 years)
Conduct full CRO audits and design prioritized A/B testing roadmaps for SaaS and e-commerce clients, aligning paid traffic with landing page messaging to lift revenue, improve lead quality, and reduce wasted ad spend.
Education
Degrees, certifications, and relevant coursework
Self-trained Conversion Rate Optimization
Professional Development / Self-study, Conversion Rate Optimization
Activities and societies: Funnel analysis, landing page psychology, A/B testing strategy, CRO audits and case study development.
Self-directed practical training in conversion rate optimization with hands-on funnel analysis, landing page experimentation, and CRO audit case study development.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
notion.soJob categories
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