Open to opportunities

Parnika Singh

@parnikasingh1

Fashion Management postgraduate with a strong understanding of fashion business, retail operations, and consumer trends.

India

Message

What I'm looking for

I'm looking to contribute my fashion business, retail operations, creativity, and analytical skills to a fashion organisation, with opportunities to work on marketing, merchandising, consumer trends, and brand-building initiatives.

I've supported fashion retail campaigns and season launches for Reliance Brands Limited across West Elm, Pottery Barn, Pottery Barn Kids, and Steve Madden.

I executed CRM campaigns, social media activity, vendor coordination, and event marketing, while delivering weekly campaign analytics and insights. I also assisted with India Design Week 2026 and supported partnerships that secured cost-effective branding opportunities.

At Shahi Exports, I worked with the merchandising team to coordinate with international buyers, develop samples, track production progress, and collaborate across teams.

Experience

Work history, roles, and key accomplishments

CRM and Marketing Intern

Reliance Brands Limited

Dec 2025 - Apr 2026 (4 months)

Executed CRM campaigns, social media, vendor coordination, and event marketing for West Elm, Pottery Barn, and Pottery Barn Kids. Delivered weekly campaign analytics and insights for Steve Madden, and supported season launches with partnerships securing cost-effective branding opportunities.

CRM Social Media Vendor coordination Event Marketing Campaign Analytics

Merchandising Intern

Shahi Exports Pvt. Ltd.

Jun 2025 - Aug 2025 (2 months)

Assisted the merchandising team in coordinating with international buyers, developing samples, tracking production progress, and collaborating with cross-functional teams.

Merchandising Sample Production Cross functional Coordination

Fashion Stylist

Zoe & Co.

Jun 2024 - Aug 2024 (2 months)

Assisted in product photoshoots by styling looks and designing sets. Coordinated with multiple brands, ensuring smooth scheduling and efficient shoot execution.

Fashion Styling Set Design