Open to opportunities

Paolo Go

@paologo

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Senior content writer specializing in iGaming, SEO-driven sports and casino content.

Canada

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What I'm looking for

I’m seeking a role where I can lead content efforts, work with SEO/design teams, mentor writers, and produce high-traffic iGaming or sports content with editorial autonomy and clear impact.

I’m Paolo, a senior content writer with 8+ years turning stats into stories and making dry topics must-reads for Canadian audiences.

I’ve produced thousands of casino reviews, betting previews, and feature pieces that climb Google rankings and engage readers, using SEO, WordPress, Ahrefs, and Google Trends.

As a content editor I steered teams of writers and freelancers, coached contributors on style and compliance, and collaborated with SEO and design to launch high-traffic landing pages and guides.

I thrive under deadlines, handle live odds updates and event coverage with speed, and aim to deliver clear, compliant, revenue-driving content that resonates with Canadian iGaming audiences.

Experience

Work history, roles, and key accomplishments

Current

Sports Writer

Current

BetUS Locker Room

Jan 2021 - Present (5 years 5 months)

Produced SEO-optimized sports and casino content, evergreen guides, and live event coverage that increased search visibility and readership; mentored new writers on SEO and affiliate content strategies.

SEO Content Writing WordPress SEO Optimization Analytics

Content Editor

PointsSpread.com

Mar 2024 - Mar 2025 (1 year)

Managed a team of writers and freelancers to produce daily casino, sportsbook, and lottery content for Canadian audiences, improving traffic and engagement through SEO-driven landing pages and guides.

Editorial Management SEO Ahrefs Google Trends WordPress Content Strategy Analytics