Open to opportunities

Pamela Calipayan

@pamelacalipayan

Marketing Associate and Executive Assistant skilled in content creation, video editing, and social media. Reliable and detail-oriented.

Philippines

Message

What I'm looking for

I’m looking for a role where I can support content creation, social media, and administrative tasks while growing my skills. I value clear communication, a supportive team, and opportunities to take initiative and contribute to business growth.

I’m a Marketing Associate and Executive Assistant with experience supporting businesses through content creation, video editing, and social media management. I’ve worked with clients to create engaging short-form videos, design visuals, and maintain consistent online presence across platforms like Facebook and Instagram.

I’m skilled in tools such as Adobe Premiere Pro, Photoshop, and Canva, and I’m comfortable handling both creative and administrative tasks. My work often involves editing reels, organizing content calendars, assisting with campaigns, and supporting day-to-day operations to keep workflows smooth and efficient.

I’m highly detail-oriented, reliable, and proactive. I take initiative in learning new tools and improving my skills, especially in areas like email marketing, copywriting, and digital strategy. I enjoy working with growing brands and helping turn ideas into clear, engaging content that connects with their audience.

I’m currently looking for opportunities where I can contribute to a team, support business growth, and continue developing my skills in marketing and operations.

Experience

Work history, roles, and key accomplishments

Current

Marketing Associate

Current

Mr. Snow Food Product OPC

Jan 2025 - Present (1 year 4 months)

Managed social media accounts through content creation, scheduling, and engagement. Supported campaign planning and event execution, created brand-aligned marketing materials, coordinated on-ground logistics, and tracked performance to inform marketing strategies.

Social Media Management Content Creation Campaign Planning Brand Aligned Visual Design Event Coordination Marketing Operations On Ground Activation Support Marketing Analytics Documentation Support Customer Engagement

Current

Freelance Marketing Associate

Current

Freelance

Jan 2023 - Present (3 years 4 months)

Managed and created marketing and digital content for international clients, including social media management, graphics design, and short- and long-form video editing. Planned content calendars, wrote marketing copy, supported marketing funnels and outreach, and used engagement metrics to recommend performance improvements.

Performance Analytics Content Creation Video Editing Copywriting Content calendar planning Marketing funnels Lead generation outreach Go High Level (GHL)

Current

Freelance Marketing Associate

Current

Independent Freelance

Jan 2023 - Present (3 years 4 months)

Provided marketing, digital content creation, and administrative support for international clients, managing social media content across Instagram, TikTok, LinkedIn, Facebook, and YouTube. Planned content calendars, wrote marketing copy, supported marketing funnels and landing page creation, and ran lead generation/outreach using Go High Level (GHL) with performance metric analysis to improve resu

Social Media Management Content Planning Graphic Design Video Editing Copywriting Landing Pages Lead Generation

Education

Degrees, certifications, and relevant coursework

Mindanao State University

Bachelor of Science in Business Administration, Management & Marketing Management

Bachelor of Science in Business Administration (Management & Marketing Management) at Mindanao State University in General Santos City, expected to complete July 2026.