pallabi mohanty
@pallabimohanty
I am a content marketing specialist driving SEO-led growth and high-impact B2B content.
What I'm looking for
I am a content marketing specialist with 3+ years’ experience crafting SEO-led B2B and B2C campaigns that drive growth and engagement.
In my current role I led end-to-end digital and brand marketing strategy, driving 40% growth in organic traffic and publishing 100+ SEO-optimized artifacts that increased MQLs.
I have ranked content on Google Page 1 for 20+ keywords, localized global messaging for APAC markets, and partnered with SEO, design, and development teams to improve search visibility and engagement.
I direct freelancers and interns, design collateral in Canva, and leverage tools such as WordPress, Ahrefs, SEMrush, Google Analytics and ChatGPT to refine funnels, support webinars, and convert leads.
Experience
Work history, roles, and key accomplishments
Content Marketer
SurveySensum
Jun 2023 - Jun 2023 (0 months)
Content Marketing Specialist with 3+ years’ experience in brand management, direct
marketing, CRM campaigns, below-the-line marketing, and B2B/B2C digital marketing.
Content Marketing Associate
Wiingy
Jun 2022 - Apr 2023 (10 months)
Content Marketing Specialist with 3+ years’ experience in brand management, direct
marketing, CRM campaigns, below-the-line marketing, and B2B/B2C digital marketing.
Social Media Marketing Intern
Creat
Mar 2022 - Apr 2022 (1 month)
Created social-first content calendars, copy, and graphics using Canva and wrote SEO-friendly blogs, coordinating content rollouts that improved cross-channel engagement.
Education
Degrees, certifications, and relevant coursework
National Institute of Technology, Rourkela
Master of Arts, Development Studies
2017 - 2019
Completed M.A. in Development Studies at National Institute of Technology, Rourkela from 2017 to 2019.
Utkal University
Bachelor of Arts, English Literature
2014 - 2017
Completed B.A. in English Literature at Utkal University from 2014 to 2017.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
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