At INSEAD, I built and managed more than 30 Drupal pages across four page types, translating stakeholder requirements into structured content and supporting accessibility compliance.
I collaborated with an external SEO agency on keyword research, metadata optimisation and on-page reviews. I also produced monthly GA4 and Looker Studio reports tracking traffic, engagement and campaign performance.
At Soul of Jungle – Inner Reflection, I developed social media content across Instagram, Twitter and LinkedIn, contributing to increases in followers and post reach. In a student project for Parlons de votre mental Podcast, I supported brand collaborations and a content repurposing strategy that improved audience reach and engagement.
