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Olivia VarrietaOV
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Olivia Varrieta

@oliviavarrieta

Project Commercial Manager at Madereca, managing trade show stand and ephemeral-space projects from proposals through installation.

Colombia
Message

At Madereca, I manage design and construction proposals for trade show stands, ephemeral spaces, and brand activations, from assessing client needs through quoting, production, and installation. I prepare and track budgets and coordinate with clients, designers, producers, and vendors.

As a freelance designer, I delivered photorealistic architectural visualizations and interactive virtual tours, and designed ephemeral spaces and BTL activations. My work has also included 3D visualizations and functional mockups at Agencia En el Blanco, and modeled, rendered, and animated spaces for Freepik.

Experience

Work history, roles, and key accomplishments

MA
Current

Project Commercial Manager

Madereca

Feb 2026 - Present (7 months)

Manage design and construction proposals for trade show stands, ephemeral spaces, and brand activations, from client needs assessment through quoting, production, and installation. Prepare and track budgets and quotes covering materials, structures, lighting, graphics, transportation, and installation/dismantling.

AB

3D Designer

Agencia En el Blanco

Aug 2025 - Feb 2026 (6 months)

Created 3D visualizations and functional mockups for prototyping displays, stands, and point-of-sale promotional spaces. Developed photorealistic renders for client concept presentations and adapted 3D models for campaign and internal deliverables.

PP

Industrial Designer

Peace Development Program

Jan 2012 - Dec 2012 (11 months)

Worked on brand identity and packaging design for local products.

Education

Degrees, certifications, and relevant coursework

LB

LCI Bogotá

Diploma, UX/UI Design

Diploma in UX/UI Design from LCI Bogotá, completed in 2021.

ND

Naska Digital

Diploma, 3D Visualization and Architectural Marketing

Diploma in 3D Visualization and Architectural Marketing from Naska Digital, completed in 2019.

Universidad Autónoma de Manizales logoUM

Universidad Autónoma de Manizales

Bachelor's degree, Industrial Design

Bachelor's degree in industrial design from Universidad Autónoma de Manizales, completed in 2012.

Tech stack

Software and tools used professionally

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