juan camilo vicent losada

Developed and produced marketing materials, logos, and brand assets for both internal and external purposes. Designed and executed communication strategies aimed at engaging and informing guests and team members through print and digital channels. Collaborated with subject matter experts to create compelling content, including infographics, dynamic signage, brochures.

Managed the company's online presence on e-commerce platforms such as Amazon, Mercado Libre, and Linio, enhancing digital marketing strategies.

Conducted measurements, 3D modeling, and rendering of products for sales and distribution, integrating them into diverse graphic materials (advertising, informational, and administrative). Additionally, designed marketing assets for product promotion and created comprehensive user manuals to support customers and staff.

Developed a wide range of graphic assets and corporate materials tailored to various clients' needs. Projects included designing logos, brand identity systems, promotional campaigns, printed materials, and digital content. Maintained a strong focus on creativity, brand alignment, and technical excellence to ensure every project effectively.

Activities and societies: Carried out activities based on key design principles, including the principle of project creation, which involves generating or recreating concepts to produce future impacts within specific contexts. Applied the principle of visual and spatial interaction by designing actions within dynamic environments where components and agents interact.

The industrial designer from the Universidad del Valle is a professional trained to: Understand and contribute to solving contemporary issues in environmental, economic, productive, social, and cultural fields from the perspective of industrial design within their professional context, both locally, nationally, and internationally.