Open to opportunities

Olivia Diana Nkum

@oliviadianankum

Business Development Manager helping SMEs and NGOs boost customer care, generate quality leads, and retain customers with data-driven digital marketing.

Ghana

Message

What I'm looking for

I’m looking to grow with a purpose-driven team where I can use CRM, digital marketing, and data analysis to improve customer care, generate quality leads, and boost retention for SMEs/NGOs—while continuously improving in fast-paced environments.

I help SMEs and NGOs improve customer care, generate quality leads, and increase customer retention rates through strategic communication, customer relationship management, digital marketing, and data-driven engagement. I’m known for translating market realities into practical strategies that strengthen competitive positioning.

As a Business Development Manager, I’ve contributed to product development by adding new bakery items and improving online discoverability through Google My Business and Google Maps. I’ve also driven measurable growth—securing new business and increasing sales volume by 37% and 35% through digital marketing in 2020 and 2021—while keeping customer satisfaction at the center of execution.

Outside day-to-day growth work, I bring the same drive to impact-focused leadership. As a Board Member with WGCEO, I’ve supported efforts to eliminate child marriage through education and campaigns, contributed to pandemic response training for 225 internally displaced women, and led fundraising of an NGN 850,000 micro-grant. I also supported strategic planning work that earned recognition from the Netherlands Government and partnership alignment with the UNFPA in 2018.

I value accountability and continuous improvement. I previously served as a Mandela Washington Fellowship Reader, reviewing and scoring ~40 applications using defined rubrics and providing written feedback to guide selection decisions, and I waived my honorarium to support further fellowship activities. Earlier, as an Audit Assistant at KNUST, I conducted audits of 1,276 campus bus tickets to inform a new revenue-collection policy.

Experience

Work history, roles, and key accomplishments

Current

Board Member

Current

Women and Girls Capabilities and Empowerment Organization (W

May 2017 - Present (9 years)

Served on the board to support programs reducing child marriage through education and campaigns, including WGCEO’s membership with Girls Not Brides. During the pandemic, helped train 225 internally displaced women and distribute 450 customized face masks; led 2020 fundraising for an NGN 850,000 micro-grant and supported strategic planning recognized by the Netherlands Government and partnership wi

Board Governance Fundraising Program Management Capacity Building Training Delivery Pandemic Response Community Outreach Monitoring & Evaluation Stakeholder Management SRHR Advocacy

Business Development Manager

FN Life Bakery

Nov 2014 - Nov 2025 (11 years)

Drove business growth by adding wheat and chocolate breads to the bakery’s product line and improving online visibility via Google My Business and Google Maps. Increased sales volume by 37% (2020) and 35% (2021) through digital marketing and improved customer satisfaction by handling feedback, inquiries, and complaints.

Business Development Product Development Digital Marketing Lead Generation Google my business Customer Relationship Management Brand storytelling Sales Growth Customer Support

Fellowship Reader

Mandela Washington Fellowship for Young African Leaders

Oct 2019 - Dec 2019 (2 months)

Reviewed and scored approximately 40 fellowship applications using a defined rubric to produce a ranked shortlist for the next selection stage. Provided written feedback to applicants and waived the honorarium to support other fellowship activities.

Application Review Evaluation Data Based Ranking Compliance Attention To Detail

Electoral Commission Official

Electoral Commission of Ghana

Nov 2016 - Dec 2016 (1 month)

Verified the eligibility of 543 voters by checking voter identification cards and confirming registration at the Bomso Gate polling station, then issued presidential ballots to eligible voters. Tracked turnout against registered voters and explained the voting process for first-time voters unfamiliar with procedures.

Election Administration Voter Verification Polling Station Support Ballot Issuance Compliance Voter Education

Audit Assistant

KNUST Internal Audit Office

Aug 2013 - Aug 2014 (1 year)

Conducted audits of 1,276 campus bus tickets and contributed to developing a new policy for collecting revenue from campus bus drivers. Verified payment vouchers, endorsed journals for reimbursement, and checked and signed receipts for KNUST purchases submitted for refund.

Internal Auditing Revenue Assurance Journal Endorsement Documentation Control