Looking for a job

Olesia Arsenyeva

@olesiaarsenyeva

I build and optimize high-volume social video production pipelines that improve reach, conversion, and workflow performance.

Mexico

Message

What I'm looking for

I'm looking for a performance-driven content or creative operations role where I can build production systems, coordinate teams, use data and experimentation, and improve content results at scale.

I've led content production and creative operations for The Soul Publishing, supporting external clients including HASBRO and Crypto projects as well as Bright Side. I manage publishing, production pipelines, reporting, team communication, and performance optimization across fast-moving video workflows.

For a Crypto client, I built a full content pipeline from the client’s idea, improved conversion by 90%, and helped grow videos to 3–4.6M+ views. At Bright Side, I coordinated a team of 50+ creatives producing roughly three long-form videos, one to two shorts, and one compilation daily.

I began by developing ideas, meta packaging, thumbnails, publishing checks, and experiments across YouTube, TikTok, and Snapchat. I helped grow TikTok by 250K followers in two months and use analytics, testing, and AI-assisted tools to turn performance insights into better content systems.

Experience

Work history, roles, and key accomplishments

Creative Producer for External Client HASBRO

The Soul Publishing

Mar 2025 - Jul 2025 (4 months)

Managed content publication, data optimization, and daily team updates for a major client. Stabilized content production without missing deadlines and built a system for prioritizing high-performing content formats.

Content Production Content Strategy Data Analysis Optimization Team Coordination Publishing Reporting Client Communication

Creative Producer for External Client in Crypto

The Soul Publishing

Jul 2024 - Jan 2025 (6 months)

Built a full content pipeline from a client's idea, improving content conversion by 90% and growing views to 3-4.6M+ per video. Managed end-to-end production, team coordination, and client interaction.

Content Production Pipeline Building Team Coordination Client Management Data Analysis Performance Optimization Reporting Tracking Systems

Creative Producer at Bright Side

The Soul Publishing

Sep 2023 - Jan 2024 (4 months)

Managed high-volume production for a team of 50+ creatives, producing around 3 long-form videos, 1-2 shorts, and 1 compilation daily. Improved workflows, contributed to stopping channel decline, and coordinated cross-departmental communication.

Content Production Workflow Optimization Team Management Data Analysis Experimentation Project Coordination Communication Skills Performance Monitoring

Ideas Finder / Creative Lead / Creative Supervisor

The Soul Publishing

Dec 2020 - Aug 2023 (2 years 8 months)

Progressed from Ideas Finder to Creative Lead and Supervisor, expanding from 1 channel to 3 platforms. Grew TikTok by 250K followers in 2 months and led meta packaging, thumbnail direction, and a small design team to improve video performance.

Content Development Thumbnail Design Social Media Management Team Leadership Community Engagement Experimentation Performance Reviews Publishing