At H&M, I execute visual merchandising standards across windows, mannequins, and floor layouts, and translate seasonal and campaign direction into store-level rollouts.
At Jack & Jones, I executed visual standards and used strategic product placement and trend-driven displays to increase walk-in traffic by 9%. I also coached sales teams on visual merchandising standards and analyzed sales performance to identify commercial opportunities.
At Shoppers’ Stop, I assisted the Unit VM with layouts, focal points, mannequin styling, and seasonal promotional setups. I also supported floor checks and display updates.
My other experience includes multi-sport merchandising layouts at Decathlon, interior design work at Creativio Designs, and social media and branding assets at Shades of Spring. I work with Adobe InDesign, Photoshop, Illustrator, Canva, SketchUp, Twinmotion, Excel, and PowerPoint.

