Nikhil Yadav

Built and led SGC Mohali’s media production unit from scratch, growing monthly Instagram views from 80K to 10M+ in five months. Produced 40+ end-to-end campus videos and trained 3 student creators to run the workflow independently.

Delivered branded video content for clients including AIIMS Bathinda and Haveli Hotels by leading a small team of cinematographers and writers. Built a production team from zero and ran trend research to keep output aligned with platform trends.

Edited branded video content for clients including Royal Enfield, Hero, Suzuki, ITC Grand, and Ride In, tailoring outputs to brand guidelines and deadlines. Applied sound design and motion graphics to enhance final cuts.

Directed a team of junior editors on complex edits, ensuring deliverables stayed aligned with brand guidelines. Managed execution quality for client-ready video outputs.

Shot and edited college-review content that drove 1,500–2,000 student applications through the channel. Supported content production aligned to platform and channel goals.

Increased website traffic 50% by designing and rolling out a new content strategy. Grew the follower base 40% and improved click-through rates 20% through targeted social campaigns, leading a team of 10 photographers.

Grew the property’s social media reach 80%–300% through on-site shoot content and editing. Mentored 4 new starters in content creation fundamentals.

Captured campus event coverage as a photographer/videographer and served as creative director on select events. Produced visual content for event documentation and related publishing.

Earned a Bachelor's Degree in Multimedia from Lovely Professional University (Jalandhar) from 2020 to 2024.