At Amplicomm Solutions Pvt Ltd, I lead social media content strategy for brands across fashion, sleep accessories, home appliances, travel, and FMCG. I coordinate monthly content calendars and campaigns with writers, designers, influencers, and agencies.
I manage influencer campaigns from shortlisting and outreach through collaboration negotiations, content planning, approvals, and performance reporting. I also prepare reports with insights, recommendations, and next-step strategies.
At Aspiration Advertising, I developed social media strategies from client briefs, audience behavior, competitor research, and campaign goals. I planned Instagram stories, reels, and topical content to improve brand visibility and audience engagement.
At Grow Soccial and Freaking Minds, I developed social media strategies, copy, and topical content based on brand briefs. At Freaking Minds, I also managed client servicing across several industries.
