Nathalie Delmas
@nathaliedelmas
Je pilote l’acquisition e-commerce, du SEO et GEO à la conversion et à la performance média.
FranceWhat I'm looking for
Depuis plus de 13 ans, je développe la performance e-commerce en pilotant l’acquisition digitale, du haut de funnel jusqu’à l’optimisation de la conversion. Chez Les Causantes, je définis des stratégies de croissance, audite le SEO technique, sémantique et UX, et optimise les campagnes Google Ads et Meta Ads.
J’ai également piloté la performance e-commerce chez Greenowl, Printoclock et Onlyouprinter, avec des résultats incluant +26 % de trafic naturel, +40 % de taux de conversion et -15 % de coût d’acquisition. Je coordonne équipes techniques, créatives et prestataires autour du SEO, GEO, SEA, affiliation, display, CRM et CRO.
Experience
Work history, roles, and key accomplishments
Consultante Médias – SEO & GEO
Les Causantes
Dec 2022 - Present (3 years 9 months)
Defines acquisition strategies oriented towards revenue growth. Manages SEO technical, semantic, and UX audits with performance and CRO recommendations.
Webmaster / Traffic Manager
Freelance
Jan 2013 - Dec 2026 (13 years 11 months)
Created websites and provided webmarketing consulting services.
Responsable SEO & Acquisition
Greenowl
Jan 2021 - Dec 2023 (2 years 11 months)
Led website redesign and managed e-commerce performance through SEO, affiliation, SEA, and Display.
Traffic Manager
Printoclock
Jan 2018 - Dec 2021 (3 years 11 months)
Participated in acquisition strategy development, led SEO for site redesign, and managed campaign optimization and reporting.
Traffic Manager
Onlyouprinter
Jan 2017 - Dec 2018 (1 year 11 months)
Acquired traffic for all group sites, performed SEO audits, and managed content and netlinking.
Chargée de Mission & Community Manager
JurisCampus
Jan 2016 - Dec 2017 (1 year 11 months)
Managed missions and community engagement for the company.
Responsable SEO / SEA / SMO
SARL Bibou Store
Jan 2014 - Dec 2016 (2 years 11 months)
Optimized on-site SEO, managed netlinking and editorial content, and designed an e-commerce site with Prestashop.
Technicienne Supérieure Biochimiste
Laboratoires
Jan 2002 - Dec 2012 (10 years 11 months)
Worked as a senior biochemistry technician in laboratories.
Education
Degrees, certifications, and relevant coursework
Andilcampus
Executive Master, Digital Strategy
Grade: Major de promotion
Completed an Executive Master in Digital Strategy with top honors.
Lycée Privé Saliège
Webmaster (bac+2), Webmaster
Earned a Webmaster degree (bac+2).
Lycée Privé Saliège
BTS, Biochemistry
Earned a BTS in Biochemistry.
Tech stack
Software and tools used professionally
Availability
Location
FranceAuthorized to work in
Salary expectations
Job categories
Skills
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