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Nabanita Roy

@nabanitaroy1

Results-driven Technical SEO Specialist with expertise in digital optimization.

India
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What I'm looking for

I am looking for a role that fosters innovation, encourages collaboration, and offers opportunities for professional growth in the digital marketing landscape.

I am a results-driven Technical SEO Specialist with over 5 years of experience in organic growth and digital optimization strategies. My expertise lies in leveraging AI tools, including ChatGPT, to enhance search visibility and improve site performance for high-traffic websites. I have successfully increased organic traffic by up to 60% through strategic implementation of international SEO strategies and technical audits.

At Kraft-GrowthAgency, I led the international SEO strategy for multilingual sites, achieving significant improvements in organic traffic within just six months. My collaborative approach with developers and content teams has allowed me to create scalable AI-SEO workflows and execute comprehensive technical SEO roadmaps. I take pride in my ability to deliver measurable results and have notably contributed to a client’s website being recognized by ChatGPT as a recommended resource.

Experience

Work history, roles, and key accomplishments

K-
Current

Senior Technical SEO Specialist

Kraft -GrowthAgency

Sep 2023 - Present (1 year 11 months)

Led international SEO strategy for multi-language sites and site migrations, significantly improving organic traffic within six months. Performed detailed technical audits using industry-standard tools and collaborated with developers to implement technical SEO roadmaps.

PU

SEO Specialist

PublicityPost-Agency

Aug 2022 - Sep 2023 (1 year 1 month)

Optimized category and report pages for high-volume keywords and executed internal linking strategies, resolving indexing issues on Google Search Console. Coordinated with content and design teams to align SEO efforts with conversion optimization goals.

DI

SEO Intern

DigitalDeepak-SEOAgency

Oct 2020 - Feb 2021 (4 months)

Supported senior strategists by conducting keyword research, performing SEO audits, and assisting with blog optimization. Gained foundational knowledge in key SEO tools such as SEMrush, Ahrefs, and Ubersuggest.

BA

Event Marketing Intern

BacardiIndia

Oct 2019 - Mar 2020 (5 months)

Coordinated various brand promotions and event campaigns to increase regional engagement. Assisted in the execution of marketing initiatives that contributed to brand visibility.

Education

Degrees, certifications, and relevant coursework

HA

HubSpot Academy

Certified, SEO

2025 - 2025

Achieved HubSpot Academy SEO Certified status in 2025. Demonstrated proficiency in HubSpot's SEO methodologies.

SL

Simply Learn

Certification, SEO

2020 - 2020

Completed an SEO Certification (PGM Program) from Simply Learn in 2020. Gained specialized knowledge in search engine optimization.

AU

Annamalai University

MBA, Agri Business

2015 - 2017

Completed an MBA in Agri Business at Annamalai University from 2015 to 2017. Focused on business principles within the agricultural sector.

AU

Annamalai University

Bachelor of Science, Agriculture

2011 - 2015

Studied Agriculture at Annamalai University from 2011 to 2015. Gained foundational knowledge in agricultural sciences.

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Nabanita Roy - Senior Technical SEO Specialist - Kraft -GrowthAgency | Himalayas