Looking for a job

M W

@mw05

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I build omnichannel e-commerce systems—connecting tech, ops, and growth—from strategy to go-live.

Germany

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What I'm looking for

I’m looking for an omnichannel role where I can own e-commerce end-to-end, connect tech with operations, and drive growth through measurable optimisation—especially Shopify/ERP integrations, CRM retention, and automation.

I build e-commerce channels that grow and create the operational and technical foundation that makes scaling possible in the first place. Omnichannel is my playing field: owned shop, marketplaces and CRM, hands-on from strategy to go-live, where I connect the dots between tech, operations and growth so things actually get done.

At PuriaFAM, I led all e-commerce activities (shop, marketplaces, CRM & content) and scaled omnichannel sales through system integration and process automation. I drove measurable results like +15% revenue growth via checkout & PDP optimisation and A/B-testing (Hotjar, Clarity, GA4), delivered the MIRAKL launch and Shop-Apotheke project ownership (3–7% additional e-com revenue share after 8 months), improved billing/refund quality (approx. −30% error rate), and built Klaviyo from scratch to reach 5–10% of total revenue within 6 months with 35% automation share.

Experience

Work history, roles, and key accomplishments

Digital Process Manager

PuriaFAM GmbH

Oct 2021 - Jul 2025 (3 years 9 months)

Owned e-commerce omnichannel strategy across shop, marketplaces, and CRM, integrating systems and automating processes to enable scaling. Delivered +15% revenue growth via checkout/PDP CRO and A/B testing, launched MIRAKL and Shop-Apotheke (3–7% additional e-com revenue share in 8 months, −30% billing/refund error rate), and built Klaviyo flows reaching 5–10% of revenue within 6 months.

Shopify Mirakl Marketplace Integration Klaviyo WooCommerce GA4 Hotjar Microsoft Clarity GDPR Compliance Payjoe Accounting Automation

Content Manager

PuriaFAM GmbH

Aug 2021 - Oct 2021 (2 months)

Managed e-commerce and content operations, covering content marketing, product design, and online and offline creative work. Supported project management and e-commerce content efforts in an entry role that resulted in promotion after 2 months.

Content Marketing Product & Design Content Management Project Management Online & Offline Design SEO Social Media Management Community Management

Freelance Digital & E-commerce

Self-employed

Oct 2020 - Oct 2023 (3 years)

Created content (text, image, video) and set up websites and e-commerce shops for various clients. Provided process optimization and hands-on e-commerce support to improve day-to-day operations.

E Commerce Operations client support Operational Support Troubleshooting

Marketing & Content Manager

Fliesenrabatte.de

Aug 2019 - Oct 2020 (1 year 2 months)

Led SEO, social media, editorial planning, community management, and analytics/reporting for an online trade and retail business. Managed design/print projects and introduced video content into the online shop through coordinated execution.

SEO Social Media Management Community Management Analytics Marketing Operations Project Management