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Muhammad Zair Ali

@muhammadzairali

I turn game, market, and business data into actionable growth, monetization, and forecasting insights.

Pakistan
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At Game District, I analyze live game and player data with SQL to track engagement, retention, and monetization trends that inform growth planning and business objectives.

I design A/B tests and scenario-planning exercises to evaluate feature performance, turning results into actionable product and growth recommendations. I also build automated Python pipelines and dashboards that improve reporting accuracy and turnaround time.

Previously at Atheneum Pvt Ltd, I used SQL, Excel, and Python to identify trends, variances, and market-performance drivers. I supported forecast adjustments, strengthened data quality across systems, and delivered business intelligence through Power BI and Metabase reporting.

I've also delivered freelance analytics solutions using Power BI, Excel, and Python, from data cleaning and modeling to interactive dashboards. My work includes game monetization reporting for IAP revenue, LTV, ARPPU, ARPDAU, ad revenue, and cohort-based analysis.

Experience

Work history, roles, and key accomplishments

GD
Current

Data Analyst

Game District

Jan 2026 - Present (8 months)

Extracted and analyzed live game and player data using SQL to track growth KPIs including engagement, retention, and monetization trends. Designed A/B tests and built automated Python pipelines and dashboards to streamline reporting.

AL

Controlling Analyst

Atheneum Pvt Ltd

Jan 2024 - Jan 2026 (2 years)

Performed advanced data analysis using SQL, Excel, and Python to identify trends and market performance drivers. Ensured data accuracy and integrity across systems and Power BI/Metabase reports.

RE

Freelance Power BI Expert

Remote

Jan 2023 - Jan 2025 (2 years)

Delivered end-to-end analytics solutions using Power BI, Excel, and Python, including data cleaning, modeling, and interactive dashboards for clients across industries.

Education

Degrees, certifications, and relevant coursework

Lahore University of Management Sciences logoLS

Lahore University of Management Sciences

Bachelor of Science, Accounting and Finance

2019 - 2023

Pursued a BSc in Accounting and Finance, covering business data management, computational problem solving, strategic business management, applied corporate finance, investments, brand management, consumer behavior, and supply chain and logistics.

BG

Beaconhouse College Gulberg

Advanced Level, General Studies

2016 - 2018

Grade: 1A*2As 1B

Completed Advanced Level studies with grades of 1A*, 2As, and 1B.

BT

Beaconhouse Garden Town

Ordinary Level, General Studies

2013 - 2016

Grade: 5A*s4As

Completed Ordinary Level studies with grades of 5A*s and 4As.

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