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Muhammad Araib KhanMK
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Muhammad Araib Khan

@muhammadaraibkhan1

Amazon PPC and SEO Manager with a passion for data-driven strategies.

Pakistan
Message

What I'm looking for

I am looking for a role that fosters innovation, encourages collaboration, and offers opportunities for professional growth in digital marketing.

As an Amazon PPC and SEO Manager with over three years of experience, I have honed my skills in driving high-quality traffic and increasing sales on Amazon platforms. My expertise lies in managing substantial advertising budgets, optimizing product listings, and leveraging data analytics to enhance visibility and performance. I thrive on analyzing market trends and collaborating with cross-functional teams to achieve outstanding results for brands.

Currently, I manage a monthly ad spend of $21,000 across Amazon accounts in the USA, UK, and UAE. My role involves utilizing advanced analytics tools like Helium10 and DataDive to generate insightful reports and optimize PPC campaigns. I have successfully achieved a 25% monthly sales growth for a UK-based personalized mugs store through strategic listing and performance analysis. My commitment to continuous improvement and staying updated with industry trends ensures that I maintain a competitive edge in the ever-evolving e-commerce landscape.

Experience

Work history, roles, and key accomplishments

PS
Current

Store Manager – FBM Model

Personalized Mugs Store

Jan 2025 - Present (7 months)

Managed a UK-based Amazon FBM store specializing in personalized mugs, optimizing listings using SEO tools like Helium 10 to improve visibility and conversions. Oversaw order fulfillment, customer service, and returns, achieving 25% monthly sales growth through strategic listing and performance analysis.

FL
Current

HSE Engineer

Fatima Fertilizer Company Limited

Jul 2024 - Present (1 year 1 month)

Overseeing on-site security and natural conventions at the generation plant, leading weekly security reviews and ensuring compliance with NEBOSH/OSHA guidelines. Training groups on crisis readiness and secure framework of work, contributing to persistent advancement in plant-wide security culture.

EB
Current

Amazon PPC and SEO Manager

Extreme Branding

Jan 2023 - Present (2 years 7 months)

Managed a monthly Amazon ad spend of $21,000 across Amazon accounts in the USA, UK, and UAE. Utilized analytics tools like Helium10, DataDive, and Amazon Advertising Console to generate insightful reports and provide regular performance updates to stakeholders.

Education

Degrees, certifications, and relevant coursework

MG

My Amazon Guy

Certificate, Advanced SEO

Increase market share for top ranking keywords determined by Amazon’s search query report, by inputting these exact match phrases into your SEO strategy. Increase Market Share by utilizing conversion and click-through rate, as part of SEO strategy.

NM

NFC-Institute of Engineering & Technology, Multan

Bachelor of Engineering, Chemical Engineering

Chemical Engineering is a multidisciplinary field that integrates Fertilizers, Refinery, and engineering principles to design and optimize processes for large-scale chemical production. It is a vital part of industries such as pharmaceuticals, energy, food, and environmental protection, where chemical engineers work to develop efficient, safe, and sustainable systems. As the need for innovation an

MG

My Amazon Guy

Certificate, Amazon SEO

This course covers the utilization of keywords, creating A+ content, effective copywriting, and understanding Amazon's ranking and indexing system to increase traffic to your listings. It also delves into the differences between various SEO strategies on Amazon and provides best practices to avoid common mistakes.

MG

My Amazon Guy

Certificate, Amazon PPC

This course covers the fundamentals of Amazon Pay-Per-Click (PPC), including strategies for reducing the Advertising Cost of Sale (ACoS), monitoring relevancy, managing bids, and controlling budgets. Topics include keyword research, setting up PPC structures, developing campaign strategies, different bid types, performing bulk operations, utilizing reports, and troubleshooting PPC campaigns.

EN

ENABLERS

Certificate, Amazon FBA Mastery

This course covers the management of an Amazon business from A to Z, including product hunting, sourcing, launching, and ranking. The latest techniques related to Amazon business are taught, as well as the management of Amazon listings from creation to optimization. The course also covers advertisement campaign management for Amazon using PPC, and teaches competency in product launch and ranking.

Tech stack

Software and tools used professionally

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Muhammad Araib Khan - Store Manager – FBM Model - Personalized Mugs Store | Himalayas