At Swarovski GBS, I managed eCommerce content planning and maintenance with SAP Hybris CMS, Jira, and Figma, and coordinated work across central teams, local markets, and an external site trading agency. I reduced campaign and content workflow effort by 50% through AI-enabled process improvements and closer integration across e-commerce, CRM, and omnichannel teams.
At Ricoh, I coordinated digital initiatives across European markets and helped launch B2B e-shops in 10+ countries. Earlier, at UPM Kymmene, I delivered SAP enablement and stakeholder workshops and supported sourcing decisions with supplier analysis and recommendations.

