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Mpho LentsoenyaneML
Open to opportunities

Mpho Lentsoenyane

@mpholentsoenyane

Social Media Manager and digital marketer driving engagement through content and data.

South Africa
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What I'm looking for

I’m looking for a role where I can lead social media and digital campaigns end-to-end—creating content, coordinating influencers/UGC, analyzing performance, and supporting community engagement—with room to grow my brand strategy and analytics skills.

I’m a marketing and social media professional with hands-on experience in content creation, brand coordination, digital campaigns, and community engagement across fashion, beauty, food, and lifestyle brands. I bring a strong foundation in customer service, administration, and stakeholder communication, built on digital marketing principles and performance measurement.

In my most recent roles as Social Media Manager and Account Manager, I coordinate daily marketing and social media activities across multiple brands. I lead digital marketing strategy, create Instagram and other platform content (captions, visuals, and campaign messaging), and track content performance and campaign metrics to support data-driven decision-making.

I also enjoy the people side of marketing—coordinating influencer partnerships and UGC, planning brand activations and promotional initiatives, and managing lead management and client enquiries. Alongside this, my background in psychology and counselling (and experience as a Psychosocial Support Worker and Lay Counsellor) strengthens my emotional intelligence, communication, and ability to support others with empathy and confidentiality.

Experience

Work history, roles, and key accomplishments

SF
Current

Lay Counsellor

Sizanani Foundation

Jan 2024 - Present (2 years 7 months)

Provided emotional support and basic counselling to individuals experiencing trauma, stress, and mental health challenges. Conducted initial assessments, facilitated group support sessions, and maintained confidential client records.

CB

Social Media Manager and Account Manager

Constance Beauty

May 2025 - Feb 2026 (9 months)

Coordinated daily marketing, branding, and social media activities, supporting digital marketing strategy execution. Created social content, tracked campaign metrics, and coordinated influencer partnerships and brand activations.

NF

Social Media Manager and Account Manager

NUR Seamless & Think Flavour

Mar 2025 - Oct 2025 (7 months)

Coordinated marketing and social media activities, including creation and management of social content and campaign messaging. Tracked content performance metrics and supported influencer/UGC and lead campaign planning and execution.

DC

Social Media Manager and Account Manager

DCOG

Apr 2023 - Nov 2024 (1 year 7 months)

Supported daily marketing, branding, and social media activities and helped execute digital marketing strategies to improve brand awareness and engagement. Managed Instagram and other social content and coordinated influencer partnerships, lead management, and stakeholder follow-ups.

BP

Social Media Manager and Account Manager

Belle’s Patisserie

Apr 2023 - Nov 2024 (1 year 7 months)

Coordinated daily marketing, branding, and social media activities for the bakery brand, including development and execution of digital marketing strategies. Created and managed social content, tracked performance metrics, and supported influencer and campaign coordination.

AD

Waitress / Kitchen Support

Apollo Roadhouse & Diner

Nov 2021 - Feb 2022 (3 months)

Delivered customer service in a fast-paced hospitality environment by taking and communicating customer orders efficiently. Supported shift duties such as table setup/clearing and order packaging, and helped the team during peak service periods.

Education

Degrees, certifications, and relevant coursework

South African College of Applied Psychology (SACAP) logoSS

South African College of Applied Psychology (SACAP)

Bachelor of Applied Social Sciences, Psychology & Counselling

2023 - 2026

Completed a Bachelor of Applied Social Sciences (Psychology & Counselling) at South African College of Applied Psychology (SACAP) from 2023 to 2026.

SS

St Teresa’s Mercy School

Schooling, General Education

2019 - 2020

Attended St Teresa’s Mercy School from 2019 to 2020.

UI

UniAthena Online Institution

Short Course: Basics of Digital Marketing, Digital Marketing

2024 -

Completed a short course in the basics of digital marketing in 2024.

SG

St Andrew’s School for Girls

Secondary Education, Secondary Education

2008 - 2018

Completed secondary education at St Andrew’s School for Girls from 2008 to 2018.

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