Mohamed Gamal

Led visual development for a premium body-skincare brand from concept to launch, including visual identity, packaging, Shopify storefront, and paid social creative. Standardized ad production into a twelve-format, four-model AI system with 36 documented creative variations.

Owns brand and creative strategy for Saudi and GCC clients, including Zid, Omatcha, Safeside, and Ribal. Built the consultancy's AI creative production workflow and delivered creative strategy frameworks for Zid's 1 Million Club.

Delivered branding and campaign work on-site in Jeddah for Saudi and GCC clients, including large-scale event branding and print production. Managed campaign rollout across print, digital, out-of-home, and social, presenting directly to clients in Arabic and English.

Built the brand's campaign world on a six-month remote contract, including concept, characters, and the production system behind the assets. Owned brand application across digital and print campaign assets, working remotely with the in-house team.

Led design across agency client accounts, covering brand identity, marketing campaigns, and digital assets. Developed identity work and brand collateral from concept to production-ready artwork, adapting concepts between print and digital.

Took brand, marketing, and promotional work from brief to production-ready artwork across print and digital. Prepared print-ready files and coordinated specifications with suppliers, adapting campaign creative across social, print, and promotional formats.

Pursued a Bachelor of Business Administration in the English Section.