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Mitchell Morse

@mitchellmorse

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I lead global brand creative across campaigns, retail, content, and experiences for consumer and lifestyle brands.

United States

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What I'm looking for

I'm looking to lead brand creative that turns strategy into consistent, culturally relevant work across campaigns, content, retail, digital, and experiences while building strong multidisciplinary teams and partnerships.

I've led global brand creative for Harley-Davidson, Nike, adidas, and other consumer and lifestyle brands, translating strategy into campaigns, product launches, content, retail, and live experiences.

At Harley-Davidson, I led a 12-person team supporting approximately $130 million in marketing spend and directed the creative ecosystem for the 120th Anniversary Homecoming, which reached 130,000+ attendees.

I've also built and led agency teams at Roundhouse and The Code Project, creating integrated brand programs across physical and digital touchpoints while developing the people, systems, and partnerships behind consistent brand expression.

Experience

Work history, roles, and key accomplishments

Current

Freelance Creative Director

Current

Freelance

Jan 2024 - Present (2 years 8 months)

Provide brand creative direction, branded environment design, and photo direction for premium apparel and lifestyle brands. Lead brand campaigns for clients including Bella+Canvas, Snap-on, and Bob's Red Mill.

Brand Creative Direction Branded Environments Photo Direction Campaign Development Retail Concepts Event Concepts

Global Brand Creative Director

Harley-Davidson, Inc.

Mar 2022 - Nov 2023 (1 year 8 months)

Established global creative strategy and direction across brand campaigns, product launches, content, events, and market toolkits. Led a 12-person multidisciplinary creative team and directed the creative ecosystem for Harley-Davidson's 120th Anniversary Homecoming.

Brand Strategy Creative Direction Team Leadership Campaign Development Product Launch Content Strategy Event Marketing Cross Platform Storytelling DTC Apparel Collaboration

Creative Director

Roundhouse Agency

May 2017 - Mar 2022 (4 years 10 months)

Led multidisciplinary creative teams translating business, marketing, and brand objectives into integrated global campaigns, experiences, retail environments, and content. Directed a 10-person creative team delivering $10M+ in annual business.

Creative Direction Team Leadership Campaign Development Retail Design Experiential Marketing Digital Content Photography Direction Social Content Brand storytelling

Owner / Creative Director

The Code Project

Jun 2005 - May 2017 (11 years 11 months)

Founded and led an independent creative agency partnering with global brands including Microsoft, Nike, Saleen, and adidas. Led projects from strategy and concept through creative development, client leadership, production, and delivery.

Agency Leadership Brand Strategy Creative Development Client Management Production Integrated Brand Programs Packaging Retail Workplace Environments Physical Experiences

Designer and Art Director

Nike, Inc.

Mar 2001 - Jun 2005 (4 years 3 months)

Developed global and North American brand initiatives across Nike Football, Baseball, Pro, Cycling, and other performance categories. Helped launch the Livestrong initiative globally, including the strategic design evolution of the iconic wristband.

Brand Initiatives Campaign Development Apparel Design Environmental Design Content Creation Collaboration Livestrong Initiative