Mirza haseeb

I’m a Data Analyst skilled in SQL, Python, Power BI, and Excel, focused on cleaning, analyzing, and visualizing data through hands-on projects. I help turn messy datasets into trustworthy reporting that supports clear business decisions.

In my recent roles, I cleaned and validated large volumes of customer and ad records, improving data accuracy and consistency. I also built dynamic BI dashboards and automated pipelines in MS Fabric to reduce dashboard refresh time and streamline how teams maintain reporting.

I’m comfortable going beyond dashboards into performance analysis—segmenting audiences, evaluating ad and keyword performance, and translating results into practical targeting recommendations. I’ve worked across multi-platform ad data (Google, Meta, TikTok) and delivered data-backed optimization ideas that improved conversion outcomes.

My projects reflect how I like to work: SQL data modeling with relationships and calculated fields, KPI-focused dashboards, and user behavior analysis for business intelligence. I’m especially eager to deepen my full-scale Python programming and grow in ETL/ELT and advanced analytics tooling like Microsoft Fabric.