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Milan Pithadia

@milanpithadia

Product Marketing Manager at Affinity Global, reviving dormant publishers to $7K–$10K in monthly revenue through monetization solutions.

India

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What I'm looking for

I'm looking for Product Marketing Manager roles at SSPs, publisher platforms, or adtech SaaS companies.

At Affinity Global, I revived dormant publisher accounts from zero to $7K–$10K in monthly net revenue and negotiated flat-fee brand placements that generated an average of $10K in additional monthly revenue. I also ran platform demos and developed publisher growth case studies to support adoption of the proprietary dashboard.

At Valueleaf Services, I built a search arbitrage business from the ground up that reached $20K–$25K in monthly net profit. I also worked on performance campaigns for brands including Licious and Spinny, improving CTR by 8% and lead-to-disbursal conversion by 11% through testing, audience intelligence, and retargeting.

At Media.net, I worked across publisher solutions, product strategy, and campaign analytics, including leading the launch of a Meta Ads tool and sharing publisher feedback that influenced platform features. I also built FunnelPulse, a personal project that uses Claude to analyze campaign metrics and suggest improvements.

Experience

Work history, roles, and key accomplishments

Current

Associate Manager - Publisher Monetization

Current

Affinity Global

May 2026 - Present (5 months)

Managed USA Brands portfolio across affiliate networks to drive commission revenue and publisher lifetime value. Revived dormant publisher accounts to generate $7K-$10K net monthly revenue.

Affiliate Marketing Publisher Monetization Yield Analysis Relationship Building Product Demonstrations Negotiation Impact Radius PHG Awin Rakuten

Manager - P2 Negotiator & Media Strategy

IPG Mediabrands

Jan 2026 - May 2026 (4 months)

Acted as primary contact for enterprise clients, translating programmatic numbers into strategic insights. Led cross-functional coordination and negotiated CPMs and inventory deals with DSP/SSP vendors.

Programmatic Advertising Media Strategy Negotiation Client Management Comscore Prisma Cross Functional Collaboration

Manager - Performance Marketing & Search Arbitrage

Valueleaf Services

Dec 2024 - Dec 2025 (1 year)

Built an end-to-end search arbitrage business from ground up, achieving $20K-$25K net monthly profit. Led and mentored a team of 5 performance marketers across search arbitrage and brand campaigns.

Search Arbitrage Performance Marketing Meta Ads Google Ads DSPs Appsflyer A B Testing Team Leadership CPA Optimization ROAS optimization

Campaign Manager - Publisher Solutions

Media.net

Jan 2024 - Nov 2024 (10 months)

Managed end-to-end lead generation for enterprise automotive clients, increasing lead quality by 21%. Scaled publisher monetization and led the launch of a Meta Ads tool.

Lead Generation Landing Page Optimization Audience Segmentation Publisher Monetization Contextual Advertising Meta Ads Product Feedback team training

Senior Research Analyst - Campaign Optimization

Media.net

Jan 2022 - Jan 2024 (2 years)

Developed operational frameworks to optimize workflows for publisher accounts, improving conversion rates. Created campaign landing pages and messaging for seasonal launches, increasing click-through rates by 17%.

Campaign Optimization A B Testing Landing Page Design Conversion Rate Optimization Real time Monitoring Cross team Collaboration

Research Analyst - Data Analytics & BI

Media.net

Jul 2019 - Jan 2022 (2 years 6 months)

Conducted data-driven research to identify market trends and business opportunities for publisher monetization. Leveraged advanced Excel automation to optimize reporting processes, saving 30% of time.

Data Analysis Excel Macros Pivot Tables V Lookups Dashboard Design performance reporting Competitor Benchmarking