At Rushbet, I develop key visuals for advertising campaigns, taking work from concept to final piece. I lead the visual identity and consistency of specific campaigns across digital formats.
I also integrate generative AI into illustration and motion workflows, choosing image and video engines for each piece and curating the results to meet brand quality.
At HP Hewlett Packard, I designed marketing content for the Colombia and Miami markets with international partners including Windows, Intel and AMD. I created campaign key visuals and visual identities, and produced digital and print graphics, animation, video edits and photo retouching.
My foundation is illustration and motion design. I’ve also designed web interfaces and, as a freelance illustrator and graphic designer, created campaign key visuals, custom illustrations, logos and social media graphics.
