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Daniela Carvajal

@danielacarvajal

Message

Senior graphic designer focused on paid social and brand-driven visuals.

Colombia

Message

What I'm looking for

I seek remote-friendly roles creating performance-driven paid social and brand visuals, with collaborative teams, clear objectives, and opportunities to lead creative execution and growth.

I am a senior graphic designer with over 10 years creating digital and print solutions for consumer brands, startups, and global companies. I specialize in translating brand strategy and creative direction into clear, engaging visual systems across social, advertising, web, and print.

My recent focus is on paid social and performance-driven creative, designing conversion-focused assets and adapting visuals across markets and formats. I deliver high-quality work in fast-paced environments and adapt quickly to feedback.

I have led creative direction and studio operations for a branding and design studio, managed client communication and production, and supported campaigns from concept through print execution. I work comfortably with remote, international teams and cross-functional stakeholders.

I am detail-oriented, proactive, and experienced with Photoshop, Illustrator, InDesign, and Figma, bringing both strategic brand thinking and hands-on execution to marketing, social, and product design challenges.

Experience

Work history, roles, and key accomplishments

Current

Senior Graphic Designer

Current

Jones Road Beauty

May 2025 - Present (9 months)

Design static assets for paid social campaigns, translating creative briefs and performance insights into conversion-focused visuals while ensuring brand consistency across formats and markets.

Paid Social Photoshop Illustrator Figma Paid Social Marketing Cross Functional Collaboration

Current

Graphic Designer

Current

Girly Maquillaje

Jan 2020 - Present (6 years 1 month)

Produced digital and print materials and packaging aligned with brand aesthetics, contributing to product designs and ad creatives that achieved viral social engagement.

Packaging Design Photoshop Illustrator Print Design Branding

Current

Creative Director

Current

Danny Karva Design

Jan 2020 - Present (6 years 1 month)

Co-founded a creative studio and led brand development, visual identity, and project delivery from concept to execution while managing client relationships and creative teams.

Branding Brand Identity Illustration Art Direction Figma Client Management Project Management Logo Design

Graphic Designer

Sole Provisions

Feb 2022 - Jun 2025 (3 years 4 months)

Led design of digital and print assets for seasonal and promotional campaigns, delivering production-ready files and coordinating with vendors to maintain brand consistency across touchpoints.

Social Media Design Email Campaigns Print Production Photoshop Illustrator Banner Design Brand Consistency

Graphic Designer

dunnhumby Colombia S.A.S.

Apr 2015 - Jan 2020 (4 years 9 months)

Designed internal and external communication assets including email templates, social graphics, presentations, and print materials to support corporate clients and internal programs.

Presentation Design Photoshop Illustrator Print Materials Internal Communications

Graphic Designer

Crystal S.A.S.

Jul 2014 - Jan 2015 (6 months)

Created branding, marketing, and promotional graphic assets across digital and print formats, collaborating with stakeholders to deliver consistent visual solutions.