At L’Oréal Cosmetics Research and Innovation, I lead complex global quantitative and qualitative consumer research studies across internal business units and agency partners.
I present study findings and recommendations to executive stakeholders and senior R&D leadership, while advancing inclusive consumer research through presentations such as the Markets Insight Forum.
I improve research operations by managing agency partnerships, mentoring teammates, championing 5S and safety practices, and implementing AI tools to streamline analysis and reporting.
My PhD research at Purdue focused on consumer food safety behavior change, resulting in eight peer-reviewed journal articles, including five as first author, and extensive work with surveys, focus groups, interviews, eye tracking, SPSS, and NVivo.
