Mercedes Albarracin
@mercedesalbarracin
Digital communications analyst driving strategy, content, and measurable results.
What I'm looking for
I’m a communications graduate with experience in strategic communication and project management in institutional and multi-stakeholder environments. I design and implement communication strategies aligned with organizational initiatives and transformation processes.
In my role as a Digital Communications Analyst, I planned and executed digital communication strategies, coordinated multiple stakeholders, and managed approval workflows for communication materials. I also monitored performance metrics and produced monthly reports with insights and performance analysis to support continuous improvement.
As an Institutional Content Writer, I produced press releases, reports, guides, and communication materials—translating complex technical information into clear, accessible messages. I also teach communication-related courses and, as a freelance community manager and audiovisual producer, I handle editorial calendars, moderation, and crisis communication in fast-paced production settings.
Experience
Work history, roles, and key accomplishments
Community & Audiovisual Producer
Freelance
Jan 2020 - Present (6 years 4 months)
Managed social media content and editorial calendars, coordinating posts and moderating interactions. Handled crisis communication scenarios and provided logistical support for audiovisual productions, collaborating with creative and technical teams.
Digital Communications Analyst
Masiva Productos Comunicables x ReCreo en la Provincia
Aug 2024 - Jun 2025 (10 months)
Planned and executed digital communication strategies aligned with institutional objectives for large-scale provincial public programs. Monitored performance metrics and produced monthly reports with insights, while coordinating approvals and publication workflows across multiple stakeholders.
Institutional Content Writer
INTI
Mar 2023 - Jul 2024 (1 year 4 months)
Produced institutional science and technology content, including press releases, reports, guides, and communication materials for diverse audiences. Translated complex technical information into clear messages and collaborated with scientific and technical teams across provincial institutions.
Education
Degrees, certifications, and relevant coursework
National University of General Sarmiento
Bachelor's Degree in Communication, Communication
Completed a Bachelor's Degree in Communication at the National University of General Sarmiento.
Availability
Location
Authorized to work in
Job categories
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