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Matheus de Melo

@matheusdemelo

Journalist and copywriter with experience in content, social media and audiovisual, skilled in storytelling and AI-driven marketing.

Brazil
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What I'm looking for

I’m looking for a role where I can lead social media and communication strategy end-to-end, combining political marketing-style precision with creative storytelling, strong team coordination, and measurable engagement growth.

With a background in journalism and over seven years of experience in digital content creation, I specialize in crafting compelling narratives across multiple platforms. My career spans roles as a Content Director, Copywriter and Video Producer, where I managed teams, developed social media strategies and produced audiovisual materials for campaigns and political communications. I am adept at using AI tools, no‑code platforms and automation to streamline workflows and enhance storytelling. Passionate about the intersection of media and technology, I’m looking to contribute my writing, social media and translation skills to innovative, growth‑focused organizations worldwide.

Experience

Work history, roles, and key accomplishments

UP

Video Ads Scriptwriter

Ultra Promoções

Jan 2020 - Jun 2023 (3 years 5 months)

Wrote scripts for video clips and advertising for Ultra Promoções, supporting promotional content for local business event show programming.

Education

Degrees, certifications, and relevant coursework

State University of Paraíba (UEPB) logoSU

State University of Paraíba (UEPB)

Bachelor's degree in Social Communication, Social Communication (Journalism)

Earned a Bachelor's degree in Social Communication with qualification in Journalism in 2019 at the State University of Paraíba.

Tech stack

Software and tools used professionally

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