Open to opportunities

masood ahmad

@masoodahmad

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Ambitious ASO Executive with a passion for app marketing.

Pakistan

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What I'm looking for

I am looking for a dynamic role that fosters growth, creativity, and collaboration in app marketing.

I am an ambitious and outgoing ASO Executive with over six years of experience in app store optimization for both Android and iOS platforms. My journey began in 2014, and since then, I have honed my skills in running experiments, analyzing keywords, and managing user retention. I thrive in team environments and am always eager to learn and contribute to the success of my projects.

At Content Arcade, I have successfully managed various campaigns, including Google AdWords and Facebook Ads, to enhance app visibility and drive downloads. My expertise in multilingual store listings and cross-platform marketing has significantly improved app rankings and user engagement. I am passionate about leveraging data-driven strategies to optimize app performance and achieve business goals.

With a Bachelor's degree in Computer Science, I possess a solid technical foundation that complements my marketing skills. I am excited about opportunities that allow me to expand my horizons and make a meaningful impact in the tech industry.

Experience

Work history, roles, and key accomplishments

Current

ASO Executive (Android & IOS) Apps

Current

Content Arcade

Oct 2019 - Present (5 years 9 months)

Running text-based and graphical experiments on Google Play Console and researching effective high-volume localized and English keywords. Uploading and releasing apps and games in Google Play and App Store, while also analyzing keyword performance and tracking trends.

Keyword Research A B Testing User Retention Google Ads Facebook Ads Apple Search Ads

SEO Executive

Content Arcade

Apr 2019 - Oct 2019 (6 months)

Worked as an SEO executive for various projects including Smallseotools, Plagiarismchecker, Duplichecker, and Thesqunder. Focused on optimizing content for search engines and improving online visibility.

SEO Keyword Research Link Building Google Analytics SEMrush Ahrefs

Search Engine Optimization Executive

Shams Seo

Apr 2015 - Dec 2018 (3 years 8 months)

Worked as an SEO Executive on various health-related projects and CPA offers. Responsible for implementing SEO strategies to improve search engine rankings and drive organic traffic.

SEO Search Engine Optimization Keyword Analysis Link Building Content Marketing

Call Center Representative

Icon Marketing

Apr 2014 - Apr 2015 (1 year)

Worked as a call center agent, primarily generating leads for energy campaigns. Responsible for communicating with potential customers and converting leads into sales.

Call Center Operations Lead Generation Customer Service Sales Communication Skills Data Entry

Education

Degrees, certifications, and relevant coursework

National College Of Business Administration & Economics

Bachelor's degree, Computer Science

Completed a Bachelor's degree in Computer Science, focusing on core principles and applications. Gained foundational knowledge in various aspects of computer science.