Open to opportunities

MariaPaula User

@mariapaulauser

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Versatile brand strategist and graphic designer with 4+ years experience.

Ecuador

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What I'm looking for

I am looking for opportunities that allow me to leverage my design skills in a collaborative environment, focusing on brand strategy and identity development.

I am a bilingual brand strategist and graphic designer with over four years of experience running my own boutique branding agency, Emepe Studio, based in Quito, Ecuador. My passion lies in creating authentic visual identities for small businesses and start-ups, helping them to stand out in competitive markets.

Throughout my career, I have developed complete visual identities for a diverse range of clients across various industries, including wellness, fashion, and food service. My role involves managing all aspects of client relationships, from initial consultations to project delivery, ensuring that each design aligns with the client's vision and business objectives.

In addition to my work at Emepe Studio, I have gained valuable experience as a Senior Graphic Designer at Coffee Relief, where I redesigned packaging to enhance brand recognition. My educational background includes a Master’s Degree in Branding from Elisava, which further enriches my approach to brand strategy and design.

Experience

Work history, roles, and key accomplishments

Current

Founder & Lead Designer

Current

Emepe Studio

Jan 2020 - Present (5 years 4 months)

Founded and operate an independent design studio specializing in brand identity and brand strategy. Developed complete visual identities for various clients across multiple industries, managing all aspects of client relationships from consultation to project delivery.

Brand Identity Brand Strategy Adobe Photoshop Illustrator InDesign Typography Layout Design Creative Direction Client Management

Senior Graphic Designer

Coffee Relief

Jan 2023 - Oct 2023 (9 months)

Redesigned packaging for coffee to improve brand recognition and shelf appeal. Created a cohesive visual identity system across digital and print materials, enhancing client engagement through effective social media and web design strategies.

Brand Identity Adobe Photoshop Social Media Strategy Client Engagement Team Collaboration Graphic Design

Junior Multimedia Designer

Dabrand

Sep 2021 - Jun 2022 (9 months)

Assisted Senior Art Director with research and concept development for branding and social media projects. Collaborated with the strategy team to create content calendars and campaigns that increased engagement metrics.