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Mariana BastidasMB
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Mariana Bastidas

@marianabastidas

Project Manager at LUCERNA who coordinated a $14,000 branding and digital marketing project from planning through delivery.

Argentina
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At LUCERNA, I coordinated the full execution of a branding and digital marketing project valued at USD 14,000, ensuring it met its scope, timeline, and deliverables. I also implemented documentation and tracking processes to strengthen planning and project progress control.

At CRIPTONOTICIAS, I designed and implemented an operations system for the Design team, introducing Agile and Kanban workflows. By creating SOPs and optimizing production, I helped reduce infographic production time from 14 days to 4 days.

I also developed reusable design templates and operational manuals at CRIPTONOTICIAS, and earlier translated and adapted written and audiovisual content from English to Spanish. I enjoy turning ideas into structured projects and creating workflows that help multidisciplinary teams deliver their work.

Experience

Work history, roles, and key accomplishments

CR

Graphic Designer and Web Layout Designer

Criptonoticias

Oct 2020 - Jan 2023 (2 years 3 months)

Developed graphic content and optimized its digital publication, collaborating with editorial teams and contributing to the improvement of production processes and work organization.

CR

Content Translator

Criptonoticias

Jul 2018 - Oct 2020 (2 years 3 months)

Translated and adapted written and audiovisual content from English to Spanish, ensuring linguistic quality, cultural localization, and compliance with publication deadlines.

EN

SEO Content Writer

EnElRollo

Feb 2018 - Apr 2018 (2 months)

Wrote content optimized for search engines, applying SEO criteria and adapting each publication to the positioning objectives defined by the agency's clients.

PD

SEO Content Writer

Pinguino Digital

Jan 2018 - Mar 2018 (2 months)

Produced content optimized for search engines, applying SEO strategies to improve organic visibility and meet the positioning objectives of various clients.

Education

Degrees, certifications, and relevant coursework

Hubspot Academy logoHA

Hubspot Academy

Digital Marketing, Digital Marketing

2026 -

Pursuing a Digital Marketing certification from Hubspot Academy, ongoing as of 2026.

Coursera logoCO

Coursera

IBM Project Management Professional Certificate, Project Management

2026 - 2026

Completed the IBM Project Management Professional Certificate in 2026.

Coursera logoCO

Coursera

Google Project Manager, Project Management

2025 - 2025

Completed the Google Project Manager certification in 2025.

Coursera logoCO

Coursera

Google AI Essentials, Artificial Intelligence

2025 - 2025

Completed the Google AI Essentials certification in 2025.

Coursera logoCO

Coursera

Foundations of Digital Marketing and E-commerce, Digital Marketing

2025 - 2025

Completed the Foundations of Digital Marketing and E-commerce certification in 2025.

Domestika logoDO

Domestika

Introducción a la Infografía con Adobe Illustrator, Graphic Design

2025 - 2025

Completed the course 'Introducción a la Infografía con Adobe Illustrator' in 2025.

Domestika logoDO

Domestika

Adobe Illustrator, Graphic Design

2024 - 2024

Completed the Adobe Illustrator course in 2024.

Platzi logoPL

Platzi

Introduction to Graphic Design, Graphic Design

2023 - 2023

Completed the Introduction to Graphic Design course in 2023.

Domestika logoDO

Domestika

Adobe Photoshop, Graphic Design

2022 - 2022

Completed the Adobe Photoshop course in 2022.

Universidad Católica Andres Bello logoUB

Universidad Católica Andres Bello

Licenciatura en Psicología, Psychology

Pursued a Licenciatura en Psicología, incomplete with 50% of the program approved as of 2018.

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