At Studio 1212, I progressed from Graphic Designer to Junior Art Director, creating key visuals and visual direction for client campaigns. My work included the Gojek Setiap Hari Campaign and Tom Tom Brand Identity.
As Art Director at MarsX - Future Creative Network, I directed a creative team for a local entertainment brand’s 360 marketing and developed concepts and presentations while overseeing visual quality.
At Karma Club, I developed monthly digital marketing approaches and created content for social media and other digital channels. Later, as Presentation Designer at Design Pickle, I worked from client briefs and delivered projects through a ticketing-based workflow.
I’ve also taken on freelance branding and website projects, sometimes as a solo creative and sometimes leading a team. I’ve worked with website developers on interactive pages for brands including UNIQLO, and developed brand identities and communications across industries.

