Mahima Chaudhury
@mahimachaudhury
Creative strategist with 6+ years in art, marketing, and web3.
What I'm looking for
I'm Mahima Chaudhury, a London-based strategist and creative with over six years of experience in art, marketing, and the evolving landscape of web3. My journey has led me to collaborate with renowned brands such as Cadillac, Financial Times, ITV, and BBC, where I have honed my skills in curating successful launch strategies and fostering creative partnerships. My passion lies at the intersection of art and technology, particularly within the creator economy and the potential of web3.
In my most recent role as a Web3 Recruitment Consultant at Calyptus, I sourced top-tier marketing and engineering talent for leading DeFi and protocol companies, managing full-cycle recruitment processes that contributed to high-impact hires. Previously, as an Artist Liaison Manager at eBay, I managed over 200 creator relationships and spearheaded marketing initiatives that significantly increased community engagement. My work has consistently focused on developing innovative strategies that drive user engagement and amplify brand visibility in the digital space.
Experience
Work history, roles, and key accomplishments
Web3 Recruitment Consultant
Calyptus
Sep 2024 - Present (10 months)
Sourced top-tier marketing and engineering talent for leading DeFi and protocol companies, managing full-cycle recruitment and contributing to high-impact hires. Advised clients on hiring strategies and executed LinkedIn and Twitter campaigns to boost engagement and amplify employer branding.
Digital Artist
Mvhvma
Jan 2020 - Present (5 years 6 months)
Successfully released two NFT collections, including one that sold out in 4 minutes, and sold 22 original 1/1 artworks on SuperRare. Built and engaged a 14,000-member Twitter community, and regularly spoke at global Web3 events including NFT.NYC and The Financial Times Festival.
Creative Strategist
Sorbet.xyz
Apr 2024 - Sep 2024 (5 months)
Developed content strategies that drove 30% user engagement growth and a 15% increase in conversions during a fixed contract. Led content audits and social media strategy, boosting engagement by 40%, and managed influencer partnerships and launched the monthly newsletter.
Artist Liaison Manager
eBay
Feb 2023 - Mar 2024 (1 year 1 month)
Managed over 200 creator relationships and curated a pre-marketing launch with high-end artists post-KnownOrigin acquisition. Led marketing initiatives, growing community engagement by 70%, and launched Twitter Spaces, AMAs, and influencer-driven campaigns to increase artist visibility.
Digital Art Manager
Reality+
Jul 2021 - Dec 2022 (1 year 5 months)
Developed Web3 strategies for ITV & BBC, securing 3+ collaborations and driving 5-figure NFT revenue. Led talent sourcing, influencer engagement, and digital marketing efforts, increasing community engagement by 33%, while also hosting live events and managing social media campaigns.
Education
Degrees, certifications, and relevant coursework
London Metropolitan University
BA, Fashion Photography
Studied Fashion Photography at London Metropolitan University, focusing on developing skills in visual storytelling and photographic techniques within the fashion industry.
Hertford Regional College
L3 UAL Diploma, Photography
Obtained a Level 3 UAL Diploma in Photography from Hertford Regional College. Developed expertise in photographic principles and practices.
Kensington and Chelsea College
L3 UAL Diploma, Creative Media Production
Completed a Level 3 UAL Diploma in Creative Media Production at Kensington and Chelsea College. Gained foundational skills in various media production techniques.
Tech stack
Software and tools used professionally
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