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Lyndsey Alford

@lyndseyalford

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Creative graphic designer passionate about brand storytelling and strategy.

Zimbabwe

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What I'm looking for

I'm looking for a role that fosters creativity and collaboration, where I can continue to grow and make a meaningful impact through design.

I'm a graphic designer with a deep passion for my craft, having worked in the field since 2021. Design serves as my creative outlet, allowing me to blend style, storytelling, and strategy in a way that feels authentic to me. Whether I'm building a brand, refreshing a feed, or designing eye-catching packaging, I prioritize keeping my work fresh, on-trend, and intentional.

In my current role as Brand Director and Designer at Bluegreen Dispensary, I lead the creation and execution of a sleek brand identity. My responsibilities include designing logos, packaging, and merchandise, as well as curating the retail space to ensure a polished aesthetic that resonates with a broad audience. I direct the overall creative strategy, including social media content, to build brand awareness and cultivate a loyal community.

Throughout my career, I have focused on collaboration across teams to maintain consistency and quality, ultimately strengthening the brand's storytelling and market presence. My experience has equipped me with a knack for connecting with audiences and a passion for turning marketing into memorable experiences through impactful visuals.

Experience

Work history, roles, and key accomplishments

Current

Brand Director & Designer

Current

Zavro's Boutique

May 2025 - Present (2 months)

As Brand Director at Zavro’s Boutique, I bring our brand to life through bold visuals, curated content, and scroll-stopping social media. I style shoots, plan campaigns, and keep our feed fresh, fun, and fashion-forward—always staying true to our vibe while growing a loyal, stylish community.

Communication Skills Problem Solving Project Management Customer Service Graphic Design Photoshop Social Media Management Website Design Personalization Art Illustrator Illustration Drawing Color Correction Color Science

Current

Brand Director & Designer

Current

Bluegreen Dispensary

Jan 2022 - Present (3 years 6 months)

As Brand Director and Designer, I led the creation and execution of a sleek, sophisticated brand identity, designing the logo, packaging, merchandise, and curating the retail space. I directed the overall creative strategy, including social media content, to build brand awareness and cultivate a loyal community.

Brand Development Brand Identity Design Packaging Design Merchandising Social Media Management Content Creation Adobe Photoshop Adobe Illustrator Canva

Hostess

Palafox + Main

Aug 2021 - Present (3 years 11 months)

I worked as a hostess at the wine bar, where I greeted guests, managed seating, and ensured a smooth flow for a great dining experience. This role also provided excellent opportunities for people-watching.

Customer Service Seating Management Communication Problem Solving

Reservationist

Ike's Parasail

Jun 2020 - Present (5 years 1 month)

I managed reservations and rescheduling while ensuring all customer waivers were signed and up to date. I also boosted sales by promoting photo packages and helped market water sport rentals.

Customer Service Sales Waiver Management Marketing

Server

Kermit's Outlaw Kitchen

May 2018 - Present (7 years 2 months)

I served guests at Kermit's Outlaw Kitchen in Tupelo, MS, maintaining a friendly, efficient, and fun atmosphere in a busy restaurant. My focus was on providing excellent service and ensuring a positive dining experience.

Customer Service Food Service Order Taking Table Management Communication

Education

Degrees, certifications, and relevant coursework

Ecollege

Certificate, Graphic Design

Completed a comprehensive program in graphic design, focusing on industry-standard software and design principles. Developed skills in visual communication and creative problem-solving.

Ecollege

Certificate, Photography

Undertook a specialized course in photography, gaining expertise in various photographic techniques and visual storytelling. Learned to capture and enhance images for diverse applications.