Luis Gabriel Valerio
@luisgabrielvalerio
Graphic Designer who turns complex healthcare briefs into brand-consistent visual work and measurable campaign results.
What I'm looking for
I turn complex briefs into visual work that moves people — and metrics. With 5+ years across healthcare, branding, and digital marketing, I deliver advanced Adobe Creative Suite craft, motion graphics production, and cross-functional collaboration in regulated, fast-paced environments.
At AstraZeneca, I was promoted internally for delivering brand-consistent campaigns reaching 200+ medical professionals, including educational campaigns that increased physician engagement by an estimated 30%. I also supported oncology product launches with motion graphics and video content adapted for digital, event, and web channels, and I led the redesign of brand digital and print identity while ensuring multi-platform asset optimization.
Experience
Work history, roles, and key accomplishments
Maintained brand consistency across 60+ oncology assets (digital, print, social) and supported an estimated 30% increase in physician engagement by targeting 200+ medical professionals via Veeva CRM and Infobip. Produced motion graphics and video for two oncology product launches in Premiere Pro and After Effects and led a cross-functional redesign of the digital and print identity with medical an
Managed end-to-end email marketing campaigns—creation, tracking, and reporting—using AEM and Google Analytics to support consistent brand presence across owned digital channels. Created AEM web pages and multi-platform social assets for two product-launch digital strategies, using AI tools to reduce asset production time while maintaining brand accuracy.
Junior Graphic Designer
Softon
Jan 2022 - Jan 2023 (1 year)
Designed a full recruitment campaign visual identity system (banners, posts, and print collateral) to improve campaign reach while maintaining brand consistency across digital and physical touchpoints. Built reusable Illustrator/InDesign templates to accelerate delivery and reduce revision cycles, and created high-end food product retouching in Photoshop for scalable print and digital assets.
Freelance Graphic Designer
Freelance
Jan 2021 - Jan 2022 (1 year)
Delivered end-to-end branding projects for 10+ clients across food, tech, and service sectors, producing brand identity systems, marketing collateral, and digital assets from concept to final production. Increased client social media engagement by an average of 25% through multi-platform campaigns optimized for Instagram, LinkedIn, and email audience segments.
Education
Degrees, certifications, and relevant coursework
Universidad Hispanoamericana
Bachelor's degree in Graphic Design, Graphic Design
Bachelor's degree in Graphic Design at Universidad Hispanoamericana, expected completion in 2027.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
luisvaleriodesigner.comJob categories
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