Lluís Gassó
@llusgass
Engineering leader specializing in data engineering, analytics, and eCommerce solutions.
What I'm looking for
I am an experienced technology leader with a strong background in data engineering, analytics, and full-stack app development for eCommerce. I have led engineering teams, founded and run a data consultancy, and architected scalable data solutions that improve efficiency, revenue, and decision-making.
I pride myself on cross-functional collaboration, building transparent client relationships, and delivering pragmatic technical systems—from integrations and ETL to dashboards and anomaly-detection—while fostering positive team environments and measurable business impact.
Experience
Work history, roles, and key accomplishments
Director of Engineering
Honeylove
Jun 2024 - Dec 2025 (1 year 6 months)
Directed a team of 5 engineers to build and maintain an eCommerce site and integrations, designing custom solutions that optimized efficiency, increased revenue, and reduced operational costs while aligning cross-functional priorities.
Founder
Data Crafts
May 2021 - Oct 2023 (2 years 5 months)
Founded a data engineering consultancy delivering scalable data systems for accurate reporting, analytics, and ML workflows, driving value through transparent client relationships and implementation of robust pipelines.
Co Founder
Alarmduck Ltd
Oct 2016 - Oct 2023 (7 years)
Co-founded and developed an automated alert system using machine learning to detect data anomalies, deliver Slack notifications, and streamline root-cause analysis.
Analytics Consultant
Search Discovery
Jan 2019 - Apr 2021 (2 years 3 months)
Partnered with clients to design analytics solutions and tracking architectures, implemented scalable tracking across websites, and designed ETL processes for reliable data integration and activation.
Senior Platform Developer
Search Discovery
Sep 2016 - Jan 2019 (2 years 4 months)
Designed and implemented data infrastructures using Power BI, Datorama, and Tableau to create company-wide reports and dashboards, driving consensus on measurement and target implementation.
Consultant
Havas Media UK
Jan 2014 - Jun 2016 (2 years 5 months)
Improved client operations by collecting and analyzing data to inform market strategies, implementing tools for data collection, testing, visualization and tag management, and delivering solution designs and ongoing support.
Junior Consultant
Havas Media UK
Aug 2012 - Dec 2013 (1 year 4 months)
Assessed client needs and implemented digital BI solutions including analytics, tag managers, and personalization tools while supporting client and project management activities.
Intern
Grupo Elisa Interactive
Feb 2012 - Jul 2012 (5 months)
Performed reporting, automated reports, and managed the corporate blog to support communication and data reporting during the internship.
Education
Degrees, certifications, and relevant coursework
Universitat Oberta de Catalunya
Master's, Business Intelligence, Computer Science
2014 - 2016
Completed a master's program focused on business intelligence and computer science, emphasizing data analysis, reporting, and related technologies.
Universitat Oberta de Catalunya
Bachelor's, Computer Science
2009 - 2013
Completed an undergraduate degree in computer science with emphasis on management-oriented technical engineering and programming.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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