At Adevinta, I led the data demerger following the sale of Adevinta Spain to EQT, separating data capabilities while maintaining full business continuity. I also delivered data autonomy at brand level across more than 30 data systems.
As Head of Data & Analytics at Adevinta Spain, I built a cross-functional capability and led a team of 30+ data professionals. I designed a federated operating model and moved the organisation towards data products and self-serve access to trusted data.
At Schibsted - Adevinta Spain, I built and scaled the Data Analytics, Data Science and Data Engineering organisation from near-zero analytical maturity. I established the data ecosystem across the marketplaces and introduced machine learning and experimentation as organisational capabilities.
At InfoJobs.net, I progressed from the company’s first Data Analyst to Data Director, building the data function and developing its Data Warehouse. Across these roles, I’ve focused on making data a practical foundation for business decisions, product innovation and operational efficiency.

