
Laura García
@lauragarca
I design digital products that align business, technology, and user needs.
What I'm looking for
I've spent six years at Paradigma Digital designing digital products for clients including BBVA, Ferrovial, Decimas, Red Cross, and Lowi. I led product work from new-feature conceptualization through production release and impact analysis.
I facilitate business workshops, interview users, define workflows, and present design proposals for web and mobile applications. I also use Google Analytics to create and maintain stakeholder-specific dashboards.
As co-founder and Product Designer at FitKeeper, I designed a profitable iOS and Android fitness app from initial sketches to pixel-level detail. I enjoy bringing business, design, and development together to build stronger products.
Experience
Work history, roles, and key accomplishments
UX/UI Product Designer
Paradigma Digital
Oct 2018 - Jan 2025 (6 years 3 months)
Led product design phases from conceptualization to production launch for clients including BBVA, Ferrovial, Decimas, and Red Cross. Conducted workshops, user interviews, and designed dashboards with Google Analytics.
Co-founder and Product Designer
FitKeeper
Aug 2016 - Aug 2019 (3 years)
Designed the mobile app for iOS and Android from idea to final polish, resulting in a profitable product. Supported management, product strategy, and coordination with development.
UX/UI Teacher Assistant
Ironhack
Sep 2018 - May 2019 (8 months)
Guided design students in applying work methodologies and using design tools appropriately. Led initial conceptualization phases for successful project implementation.
Education
Degrees, certifications, and relevant coursework
IBM
Official Course, Generative AI
2026 - 2026
Generative AI: The Future of UX/UI Design official course from IBM on Coursera, completed in 2026.
University of Pennsylvania
Course, Customer Analysis
2026 - 2026
Customer Analysis course from the University of Pennsylvania on Coursera, completed in 2026.
University of Virginia
Course, Digital Product Management
2026 - 2026
Digital Product Management course from the University of Virginia on Coursera, completed in 2026.
Ironhack
UX/UI Design, UX/UI Design
2018 - 2018
UX/UI Design course at Ironhack, completed in 2018.
San Pablo CEU University
Bachelor's Degree, Business Administration and Management
2012 - 2016
Bachelor's Degree in Business Administration and Management from San Pablo CEU University, completed in 2016.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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