At Opagodev, I grew views by 422%, new subscribers by 867%, and revenue by 379% in six months through a channel audit, content strategy, and title and thumbnail packaging. I also built the Nilza – Referência em Eventos channel from scratch, from its concept and recording-set build to its growth strategy.
At Ignição Digital (Erico Rocha), I led channel strategy for a 2.7M-subscriber YouTube channel, growing new subscribers by 27% across comparable six-month periods by rebuilding topics, titles, and thumbnails. I held final approval authority over published channel content and trained level I and II team members in production, editing, and equipment.
I also led audiovisual coverage for 10+ live events, coordinating teams of up to nine, and produced launch videos and multi-format ads for Fórmula de Lançamento and Fórmula High Ticket. My work spans YouTube SEO and short-form content for YouTube, Instagram, and TikTok.
