Kwaku Gyanteh
@kwakugyanteh
Creative digital marketing specialist with a passion for cultural storytelling.
What I'm looking for
As a Senior Digital Marketing Specialist with over 10 years of experience, I have successfully led integrated campaigns across various sectors, including financial services, mining, FMCG, and the public sector. My unique ability to blend deep cultural insights with strategic marketing execution has consistently resulted in high-impact digital performance. I am also a published music and culture writer, bringing over 12 years of journalism experience to my work.
In my previous role at Voodoo Advertising, I lead digital strategies for major clients like Standard Chartered Bank Botswana and De Beers Botswana. My responsibilities include developing content plans, managing a digital team, and overseeing creative production and influencer activations. Previously, I held a senior position at The Dialogue Group, where I was responsible for digital strategy and campaign oversight for top-tier brands. My career has been marked by a commitment to excellence and a passion for storytelling through digital media.
Experience
Work history, roles, and key accomplishments
Senior Digital Marketing Specialist
Voodoo Advertising
May 2023 - Jun 2024 (1 year 1 month)
Led digital strategy for major clients including Standard Chartered Bank Botswana and De Beers Botswana. Developed content plans, ad campaigns, and digital reports across various social platforms.
Digital Specialist
The Dialogue Group (Publicis Groupe Affiliate)
Nov 2018 - Apr 2023 (4 years 5 months)
Oversaw digital strategy for top-tier brands in mining, banking, insurance, and FMCG sectors, including Debswana and Stanbic Bank. Held the second-most senior position in the Digital team, responsible for strategy, task delegation, and campaign planning.
Co-Founder & Social Media Manager
PluggedIn Media t/a SociaLit
Jan 2015 - Dec 2017 (2 years 11 months)
Co-founded a youth-focused agency specializing in grassroots influencer marketing. Managed social campaigns for major brands like Coca-Cola and Mascom Wireless.
Marketing Consultant
Master Hero Promotions / CBD News & Ads
Jan 2012 - Dec 2015 (3 years 11 months)
Developed grassroots event marketing plans and digital content for print and social media platforms. Focused on creating engaging content to promote events and brands.
Education
Degrees, certifications, and relevant coursework
University of Botswana
Bachelor of Engineering, Civil Engineering
2008 - 2012
Studied Civil Engineering at the University of Botswana from 2008 to 2012. Transferred focus to Marketing and industry work before completing the degree.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
behance.net/kwakugyanteh/projectsSocial media
Job categories
Skills
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