Kolapo Oladapo
@kolapo
Experienced culture strategist driving brand growth in the music industry.
What I'm looking for
I am an Entertainment Culture Strategist with over 10 years of experience in driving brand growth, artist marketing, and impactful campaigns across Africa’s vibrant music ecosystem. My career has been marked by leading initiatives that have generated billions of streams and engaging live events that have attracted over 15,000 attendees across the continent. As a member of the Recording Academy and co-founder of COCOA, I am passionate about building platforms that empower creators and foster community.
Currently, I serve as the Business and Strategic Manager for Africa at Apple Inc, where I lead artist marketing and brand activations across West Africa. I have successfully localized global initiatives and driven audience growth for prominent artists, contributing to over 1 billion global streams. My work includes executing impactful partnerships and community-building projects, such as launching a music room at a public school to empower young girls through music.
Previously, I held leadership roles at Clout Africa and Cool FM, where I drove company growth through strategic partnerships and innovative marketing campaigns. My efforts have not only expanded digital audiences but also spotlighted emerging talent in the industry. I am dedicated to creating culturally relevant content and fostering collaborations that resonate with diverse audiences.
Experience
Work history, roles, and key accomplishments
Business and Strategic Manager, Africa
Apple Inc
Sep 2022 - Present (2 years 10 months)
Led artist marketing, brand activations, and partnerships across West Africa for Apple/Platoon, delivering on marketing goals, localizing global initiatives, and driving audience growth in key markets. Executed regional marketing campaigns for artists like Ayra Starr, Asa, and Teni, contributing to over 1 billion global streams. Led strategic brand marketing activations and artist partnerships to
Group Head of Digital Strategy & Partnerships
Cool FM, Nigeria Info, Wazobia FM and Arewa Radio
Apr 2017 - Sep 2022 (5 years 5 months)
Managed marketing, digital strategy, and brand partnerships across 13 stations, leading audience-targeted campaigns informed by behavioral data. Led the content strategy, marketing, and production for Aux Africa, a digital music showcase, curating artist sessions that amassed over 3 million YouTube views. Produced high-impact digital content and celebrity interviews, growing the group’s online aud
Head of Business Development & Artist Relations
Clout Africa
Apr 2019 - Sep 2022 (3 years 5 months)
Responsible for driving company growth through increased sales, client acquisition, and strategic partnerships. Focused on building and retaining value-driven relationships with record labels, music distribution companies, and international brands. Launched and led the growth of Clout Africa, a multi-format creator hub, scaling its flagship Clout Sessions series to over 8.5 million views on YouTub
Education
Degrees, certifications, and relevant coursework
Nigerian Law School
Barrister at Law, Law
Completed legal education to qualify as a Barrister at Law, gaining expertise in Nigerian legal practices and jurisprudence.
Obafemi Awolowo University
B.Sc (Law LL.B.), Law
Pursued a Bachelor of Science in Law, building a foundational understanding of legal principles and their application.
Berklee School of Music
Music Business, Music Business
Studied the intricacies of the music industry, focusing on business strategies and management within the entertainment sector.
Tech stack
Software and tools used professionally
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