Koa Ostrem
@koaostrem
Experienced Merchandising Manager with a passion for digital collections.
What I'm looking for
As a seasoned Merchandising Manager with a strong background in the publishing industry, I have a proven track record of driving editorial calendars, setting goals, and launching high-volume store features. With a keen eye for detail and a passion for digital collections, I have successfully coordinated high-profile international campaigns and store updates, working closely with cross-functional teams to deliver state-of-the-art digital experiences for customers.
Throughout my career, I have developed strong relationships with external partners, including book publishers and providers, to stay ahead of new releases, title priorities, and industry trends. My expertise in project management, workflow optimization, and team collaboration has enabled me to streamline processes, improve efficiency, and drive results.
With a strong educational foundation in American Literature and Culture from the University of California, Los Angeles, I bring a unique perspective to the world of digital merchandising, combining creative vision with technical expertise to drive business growth and customer engagement.
Experience
Work history, roles, and key accomplishments
Merchandising Manager
Apple Inc.
Aug 2015 - Aug 2023 (8 years)
Managed the Apple Books store, driving the editorial calendar, setting goals, and launching store features. Evaluated sales performance and user engagement, developed and executed strategies for title collections, and coordinated high-profile international campaigns.
Various Roles
Byliner/Vook/Pronoun Inc.
Jan 2012 - Aug 2015 (3 years 7 months)
Managed the Writer Marketing and Backlist program, integrating writers and co-publishers into CMS, setting up account and writer pages, and maintaining backlist program.
Assistant Managing Editor
Penguin Group USA
Jan 2006 - Oct 2010 (4 years 9 months)
Coordinated and monitored new titles from manuscript to finished book, liaising with various departments to keep books on schedule and meet objectives.
Education
Degrees, certifications, and relevant coursework
Koa hasn't added their education
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