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kirti diwakar

@kirtidiwakar

Communications Expert with 9+ years of exp. in internal communications, employee engagement, leadership communication, and digital content strategy.

India

Message

At Novartis, I partnered with global senior leaders and functional heads to develop enterprise-wide communication strategies and share organizational messages with employees across regions. I also led an intranet enhancement project to improve content discoverability and employee experience.

At Capgemini, I developed leadership messaging and digital campaigns for a global manufacturing workforce. A newsletter initiative I worked on increased readership by 30%.

At Jones Lang LaSalle (JLL), I created employer branding initiatives and digital content, including SEO-friendly blogs that contributed to a 12–15% increase in organic traffic. I also directed two in-house graphic designers and agency partners on performance marketing creatives.

Earlier, at HDB Financial Services Ltd., I developed employee campaigns that reached 40K+ employees across India and increased campaign participation by 28%. Across my roles, I’ve worked in internal communications, employer branding, leadership messaging, and content and digital strategy.

Experience

Work history, roles, and key accomplishments

Program Manager, Corporate Affairs Marketing

Novartis

Jan 2025 - Jul 2026 (1 year 6 months)

Partnered with global senior leaders to develop and execute enterprise-wide communication strategies, delivering key messages to over one million employees across APAC, EMEA, and AMER. Managed SharePoint governance and led an intranet enhancement project, while leveraging Poppulo for communication effectiveness.

Internal Communications Stakeholder Management SharePoint Poppulo Content Strategy Employee Engagement Program Management

Senior Content Analyst, Marketing & Digital Communications

Capgemini

Feb 2024 - Sep 2024 (7 months)

Created internal communication strategies and owned communication calendars for a global Fortune 500 FMCG client, improving newsletter readership by 30%. Developed executive communication content and led digital transformation campaigns reaching 50K+ employees.

Internal Communications Content Strategy Executive Communication SharePoint Microsoft Viva Engage Campaign Management Stakeholder Management

Content Analyst, Research

Jones Lang LaSalle (JLL)

Jun 2022 - Oct 2023 (1 year 4 months)

Managed internal employer branding initiatives and content strategy across digital channels, producing 20 SEO-friendly blogs per month that drove a 12-15% increase in organic traffic. Directed a team of graphic designers and agency partners for performance marketing creatives.

Employer Branding Content Strategy SEO Social Media Management Team Leadership Stakeholder Management

Content Manager – Human Resources

HDB Financial Services Ltd.

Jan 2022 - Jun 2022 (5 months)

Led internal communications and employer branding initiatives for a BFSI organization, developing EVP-driven campaigns reaching 40K+ employees. Increased campaign participation by 28% and readership by 40% through targeted communication strategies.

Internal Communications Employer Branding Content Creation Campaign Management Analytics Stakeholder Management

Marketing Communications Executive

Collegepond Counsellors

Jul 2021 - Dec 2021 (5 months)

Executed digital engagement and content strategies on website and study abroad student application portal. Managed end-to-end student-facing digital platform and supported online study abroad education fair.

SEO Content Writing Social Media Digital Marketing Stakeholder Coordination

Academic Assistant cum Content Manager

SVKM’s Harkisan Mehta Institute

Mar 2018 - Jul 2021 (3 years 4 months)

Led internal and external communication and branding strategies, managing end-to-end content for institutional initiatives. Oversaw and mentored a team of 20+ design interns and organized conference meetings and student inductions.

Content Management Branding Team Leadership Event Management Stakeholder Management

Editorial Assistant

Gifts & Accessories

Oct 2016 - Feb 2018 (1 year 4 months)

Managed editorial planning and content creation for three quarterly B2B publications reaching 10K subscribers. Produced articles, product write-ups, and SEO-friendly website content, and supported branding and event coordination for large-scale exhibitions.

Editorial Planning Content Creation SEO Event Management Vendor Management