Kim Nicole Obel

I am a marketing and sales associate with over three years of experience in driving digital campaigns and managing client relationships. My expertise lies in executing B2B sales strategies and optimizing marketing efforts for measurable growth. I have a proven track record of enhancing customer engagement through data-driven decision-making and strategic digital marketing initiatives.

In my current role as a Freelance Digital Marketer and Social Media Manager, I spearhead digital strategies across various platforms, including Facebook and LinkedIn. I lead lead generation campaigns and analyze social media analytics to refine strategies that boost client visibility and retention. Previously, as a Digital Sport Leader at Decathlon Philippines, I successfully managed the digital migration of the cycling category, resulting in an 18% improvement in digital sales performance.