Kevin Santana
@kevinsantana
Data & BI Analyst using data to drive real business decisions, not just build reports. Root-cause analysis that reshaped strategy. Open to fintech.
What I'm looking for
I'm a Data & BI Analyst based in Paris with 2+ years of experience turning large, messy datasets into decisions businesses actually act on, most recently at EssilorLuxottica.
My strongest work: I built a Python ETL pipeline processing 20M+ rows from SAP BusinessObjects, segmented into 18 country-governed datasets, to power a retail reporting product used across a 60K+ point-of-sale network (+15% productivity). On top of that, I designed a Power BI galaxy-schema model from scratch, including a client-scoring KPI that grew the network's top-performing stores from 105 to 135 and flagged underperforming accounts for reactivation. Root-cause analysis from that same model linked a segment of underperformance to product pricing, findings that contributed to a company-wide buy-back strategy. I've also built cross-functional data tools (Finance, Logistics, Customer DW) for returns/risk monitoring, and run impact studies that led teams to redesign go-to-market strategies when results fell short of target.
Toolkit: Power BI (DAX, data modeling), Python (ETL, automation), Excel advanced, SAP BusinessObjects, VBA. I'm actively deepening SQL through hands-on projects (StrataScratch, a public GitHub build in progress) rather than claiming it as a finished skill.
I care most about the "why" behind the numbers, not just the dashboard. What I'm looking for next: a Data/BI Analyst role at a fintech or fast-scaling startup where I can own analysis end to end and see it directly shape product or commercial decisions. Native Spanish, fluent English, working French (B2, actively improving).
Experience
Work history, roles, and key accomplishments
Within the EMEA Category & data Analysis team, supporting data-driven decisions across a 60K+ point-of-sale multi-brand retail network. Designed and maintained a 20M+ row data model (Excel, DAX, SAP) powering the Smart Assortment reporting product, built from scratch with Marketing and Category stakeholders and refreshed weekly, driving +15% productivity across a 60K+ point-of-sale network.
Cross-Functional Reporting: Unified reporting across 5 business functions (Finance, Category, Quality, Marketing, CIC) into a single BI dashboard, harmonizing 3 data sources to improve consistency and adoption.
Process Automation: Automated the weekly reporting chain (Excel, Power Query), cutting production time 75% (8h to 2h) and building a shared KPI framework adopted by 12 trained end users
Business Intelligence Specialist
Danone
Jan 2022 - Dec 2023 (1 year 11 months)
Supported the LatAm BI team in improving reporting reliability and speed. Reduced reporting refresh time from 3 days to 6-8 hours by migrating to direct cube access.
Education
Degrees, certifications, and relevant coursework
Rennes School of Business
Master of Science, Data & Business Analytics
Pursued a Master of Science in Data & Business Analytics, focusing on data-driven decision-making and analytical skills.
Universidad de La Sabana
Bachelor of Science, International Business Management
Earned a Bachelor of Science in International Business Management, gaining a foundation in global business practices.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
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